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HumCommerce Review

HumCommerce
Our score: 8.0 User satisfaction: 100%

What is HumCommerce?

HumCommerce is an all-in-one conversion optimization tool that enables you to capture, track, and analyze how visitors interact with your eCommerce website or store. It also provides valuable and accurate insights into customers’ behaviors and actions, and it allows you to improve your conversion rates. 

HumCommerce lets you visualize visitors’ engagements, behaviors, and actions on your eCommerce store and access all the important data and metrics you need. You can build conversion funnels to find out how visitors are moving through your website and where they are dropping off. 

The tool also has heatmaps that help you understand visitors’ click, scroll, and hover behavior. It even permits you to record and playback sessions where you can see what visitors are actually viewing and doing on your website. Furthermore, HumCommerce organizes all essential information about your visitors in one place and collects feedback from them via instant surveys.

Overview of HumCommerce Benefits

Conversion Funnels

HumCommerce allows you to easily and flexibly create major conversion funnels for your eCommerce store. These are visual representations where you can indicate the specific pages visitors should move through to become engaging and paying customers. Once you’re done building your conversion funnels, HumCommerce collects real-time data on how visitors interact with your website. 

As a result, you’ll be able to gain a clear and complete understanding of how visitors move through your eCommerce store. You can identify the pages where they are dropping out of your funnel and leaks in the user flow of your website. This helps you easily solve issues that directly affect your store’s conversion rate. 

Session Recordings

The conversion optimization tool gives you an advanced and accurate way to track and understand visitors’ behaviors and actions on your eCommerce store. Through user session recordings, you get the chance to capture, playback, and analyze what visitors exactly see and do in your store. You can verify if they are not clicking links you’re expecting them to click, scrolling down to the bottom of a page, or transferring to different pages. 

Moreover, you’ll be able to track visitors’ engagements with your video content, such as the actions they did before and after watching the videos. How they interact with various web forms available on your store can be recorded and analyzed as well. For example, you can check if there are certain data fields in your web forms that are being ignored by visitors or taking much of their time. 

User session recordings make it easy for you to understand the actual experiences of visitors on your store, enabling you to address their pain points and prevent them from leaking out of your conversion funnel. 

Visitor Analytics

HumCommerce consolidates all important data about your visitors in one place. It generates a profile for each visitor on your eCommerce store where you can track and access key visitor information such as IP address, device, browser, location, and screen resolution. 

The tool also provides you with essential metrics about visitors. These include the number of times they returned to your store, the average length of time they spent on the store, and the average number of pages they viewed. 

Plus, HumCommerce lets you view and analyze visitor data in different dimensions. You can slice, filter, segment, and aggregate visitor data to get better insights into store visitors’ behaviors and actions.

Overview of HumCommerce Features

  • Heatmaps
  • Session Recordings
  • Web Analytics
  • Conversion Funnels
  • Media Engagement
  • Form Analytics
  • Instant Surveys

Awards & Quality Certificates

An award given to products that have recently entered the market but are already becoming very popular
This certificate is granted to products that offer especially good user experience. We evaluate how easy it is to start using the product and how well-designed its interface and features are to facilitate the work process.

HumCommerce Position In Our Categories

Bearing in mind companies have particular business requirements, it is only prudent that they avoid seeking a one-size-fits-all, ideal software product. Regardless, it is hard to pinpoint such application even among widely used software systems. The rational thing to undertake would be to tabulate the numerous important aspects which need research like important features, budget, technical skill competence of staff, business size, etc. Next, you must perform your product research comprehensively. Read some of these HumCommerce review articles and explore the other software options in your list in detail. Such comprehensive product investigation ensure you drop mismatched applications and select the one which includes all the tools you require company requires.

Position of HumCommerce in our main categories:

TOP 100

HumCommerce is one of the top 100 Conversion Rate Optimization Software products

If you are interested in HumCommerce it could also be a good idea to examine other subcategories of Conversion Rate Optimization Software collected in our base of SaaS software reviews.

It is essential to keep in mind that virtually no service in the Conversion Rate Optimization Software category is going to be a perfect solution that can match all the goals of all company types, sizes and industries. It may be a good idea to read a few HumCommerce Conversion Rate Optimization Software reviews first as specific services might excel only in a very narrow group of applications or be designed with a really specific type of industry in mind. Others might operate with an idea of being easy and intuitive and therefore lack advanced functionalities desired by more experienced users. You can also come across solutions that focus on a wide group of users and give you a rich feature base, but this in most cases comes at a higher price of such a software. Make sure you're aware of your requirements so that you choose a solution that provides exactly the features you search for.

How Much Does HumCommerce Cost?

HumCommerce Pricing Plans:

Free Trial

HumCommerce Free Plan

$0

HumCommerce Premium Plan

$9/account/month

HumCommerce Lite Plan

Contact vendor

HumCommerce offers several SME and enterprise pricing plans for users to choose from. You can avail these plans either through a monthly or annual subscription. A free plan is also included. Here are the details:

HumCommerce Free Plan – $0

  • Goals & Funnels
  • Heatmaps
  • Visitor Recordings
  • E-Commerce Analytics
  • Visitor Analytics
  • Search Insights
  • A/B Testing
  • Custom Reports

HumCommerce Lite Plan – By quote

  • All Features in Free Plan

HumCommerce Premium Plan – $9/account/month or $67/account/month (annual billing)

  • Up to 20 Websites
  • 40,000 Page Views
  • 750 Visitor Recordings
  • 6 Months Data Retention
  • All Features in Free Plan

User Satisfaction

Positive Social Media Mentions 21
Negative Social Media Mentions 0

We realize that when you make a decision to buy Conversion Rate Optimization Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and HumCommerce reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with HumCommerce. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Linux
  • Mac
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Free
  • Monthly payment
  • Annual Subscription
  • Quote-based

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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HumCommerce Comparisons

What are HumCommerce pricing details?

HumCommerce Pricing Plans:

Free Trial

HumCommerce Free Plan

$0

HumCommerce Premium Plan

$9/account/month

HumCommerce Lite Plan

Contact vendor

HumCommerce offers several SME and enterprise pricing plans for users to choose from. You can avail these plans either through a monthly or annual subscription. A free plan is also included. Here are the details:

HumCommerce Free Plan – $0

  • Goals & Funnels
  • Heatmaps
  • Visitor Recordings
  • E-Commerce Analytics
  • Visitor Analytics
  • Search Insights
  • A/B Testing
  • Custom Reports

HumCommerce Lite Plan – By quote

  • All Features in Free Plan

HumCommerce Premium Plan – $9/account/month or $67/account/month (annual billing)

  • Up to 20 Websites
  • 40,000 Page Views
  • 750 Visitor Recordings
  • 6 Months Data Retention
  • All Features in Free Plan

What integrations are available for HumCommerce?

HumCommerce integrates with the following eCommerce platforms:

  • WooCommerce
  • Shopify
  • Prestashop
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Reviewed By Jenny Chang
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