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SEMrush Review

SEMrush
Our score: 9.7 User satisfaction: 94%

What is SEMrush?

SEMrush is billed as a complete marketing toolkit for SEO professionals. It is the mission of the company to make online marketing tools easy to use as online marketing itself is not easy. Thus, the platform provides powerful SEO features for marketing professionals housed in an easy-to-use interface. Key features include modules for analytics reports, advertising research, keyword research, backlinks research, market explorer, and traffic analytics, among others. It even includes a tool for tracking social media statistics. And, you can even use it to create scheduled posts for all your social media channels. 

The interface is highly visual. The graphs are automatically generated. Plus, you can compare domains and conduct competitive analysis with just a few clicks. There is even an SEO Writing Assistant feature that helps you optimize your content based on your Google Top 10 rivals. With this, you can finetune your content’s readability, maintain your brand’s voice, and check your content for originality. 

The SEMrush feature set is so comprehensive that it even includes a PPC Keyword Tool and an Ad Builder. The latter helps you find creative ad ideas to use for templates and build responsive HTML ads for your Google Display Network campaigns. On the other hand, the PPC Keyword Tool helps you collect keywords through multiple channels. Also, you can use it to polish your keywords list through recommendations. To wit, the platform’s feature set is so comprehensive that we can’t fit all of the best tools here in this short introduction to the product. 

Moreover, to top this, SEMrush offers SEO-related services, such as webinars, ebooks, and a lively SEO marketing community to help you learn more about SEO and stay abreast of evolving best practices. Plus, it offers integrations with useful tools, such as Google Analytics and the Google Search Console.

This powerful web-based platform’s pricing plan starts at $83.50 a month per user billed annually. SEMrush is perfect for small businesses to large enterprises with an extensive web presence. 

Overview of SEMrush Benefits

Easier Monitoring and Management of Online Visibility

SEMrush makes it easy for you to gauge how visible your brand and content are on the web. With it, you can see your traffic and keywords you compete for relative to your competitors. Plus, you get to see keywords you can compete across different channels. There are other visibility tools, including a CPC map, domain comparisons, brand monitoring, on-page SEO checker, backlink audit tool, and organic traffic insights, among many others. With SEMrush, you will be able to monitor and track your online visibility with just a few clicks. Also, this is both for organic and paid searches. 

Improved Content Marketing

SEMrush also helps you optimize your content marketing. Firstly, it does this by letting you know which keywords you “own” and which ones you can compete for. Secondly, it has this Content Analyzer feature that does not only measure your content’s SEO but also social performance. This analyzes user behavior, your social impact like shares, and identifies websites that link to your content. Furthermore, its SEO Writing Assistant feature helps you optimize your content for your target keywords and check them for plagiarism. This feature works on your Google Docs add-on, WordPress plug-in, and even on SEMrush itself. 

Integrated Social Media Marketing with SEO

SEMrush has social media tools within its system. Hence, it encourages digital marketers to incorporate social media marketing with their SEO efforts by default. Social media marketing features allow you to monitor your brand mentions, brand reputation, and interactions. You can even conduct competitive analysis and leverage it for a better strategy. Not only that, SEMrush makes it easy for you to post on any social media platform via its interface, but it also helps you analyze publishing trends over a time period. With SEMrush, you can easily integrate your social media marketing with SEO as it should be. 

Better PPC Campaign Management

SEMrush doesn’t just let you monitor organic search results. It also helps you strategize, prepare, and execute PPC campaigns. It collects keywords via multiple channels and even helps you cross-match negative keywords. This is available within the interface. And, this helps you exclude search terms and focus on those that matter to your audience. Also, if you are new to PPC, SEMrush provides a Recommendation tool that helps you remove duplicates and unnecessary elements. This is essential to professionals new to PPC and helpful to experts. 

Enhanced PLA Performance

With SEMrush, you can manage your product listing ads in Google Shopping campaigns better. Why? This module allows you to be competitive against rivals. Yes, SEMrush allows you to define your Google Shopping competitors and check how many keywords you have with them in common with just a few clicks. Once you see which keywords triggering competitor’s PLAs to appear in paid search results, you can finetune your tactics to eat up their shares. Moreover, with this tool, you will get to see how other successful companies optimize their PLAs. 

Simplified Creation of Easy-To-Understand Reports 

On SEMrush, you can gather all the data and export them to a professional-grade PDF report. Plus, you can customize it quite easily. You can add branding images and even commenting features. You can do this without leaving your SEMrush interface. Everything can be done well inside. Moreover, you can share and distribute your report via a direct link or email. This ensures that everybody on your team will be updated. Plus, you can even schedule your report to go out regularly if you’d like. This is perfect for web-based companies and, especially for, digital marketing agencies and consultants. 

Overview of SEMrush Features

  • Organic Research 
  • Advertising Research 
  • Display Advertising Tool 
  • Audience Insights 
  • Backlinks 
  • KW research
  • Product Listing Ads 
  • Traffic Analysis
  • Market Explorer
  • KW Difficulty
  • Domain VS Domain
  • Charts
  • My Reports
  • KW Magic tool
  • CPC Map
  • SEO Writing Assistant
  • Position Tracking
  • Site Audit
  • Social Media Tracker 
  • Social Media Poster
  • Brand Monitoring
  • OnPage SEO Checker
  • Backlink Audit Tool
  • Organic Traffic Insights
  • Content Analyzer
  • PPC KW tool
  • Ad Builder

What Problems Will SEMrush Solve?

Problem #1: Businesses don’t understand why their SEO performs poorly 

Solution: Many businesses don’t realize that their poor SEO performance is due to site issues and errors like pages not having title tags, broken internal links, broken internal images, and broken internal files such as for JavaScript and CSS files. SEMrush helps users audit their sites for issues like these, including crawlability and HTTPS migration issues.  It does this automatically. These issues prevent search engines from essentially crawling websites properly. Thus, they wouldn’t get indexed and ranked well. Other issues that can be identified by the SEMrush Site Audit feature include mobile-readiness and page loading time, among many. With SEMrush, you don’t have to audit this on your own. It is tedious and hard. The platform will automatically identify these issues and even recommend optimization actions. 

Problem #2: Companies have their SEO and social media marketing efforts in siloes 

Solution: Many companies find both SEO and social media marketing too technical and specialized. Some find them to be disparate processes that need different tools and specialized skills to manage efficiently. SEMrush, by default, has social media tools integrated with its overall SEO and content management architecture. This encourages users to analyze data from multiple online channels like websites, blogs, video sharing networks, and micro-blogs, among others. With this, users will have a unified view of their online situations and strategize accordingly. With SEMrush, social media marketing, SEO, and content marketing can all be done under the same roof. No more digital marketing siloes. 

Problem #3: Marketing team has poor or no content direction as they can’t identify high-performing keywords

Solution: Sure, everybody now knows that content is one of the best tools to become more visible online. However, not everyone can produce a proper content strategy. Content strategy is a technical thing and you need highly-technical tools to perform it well. SEMrush provides you with these highly-technical tools and makes sure that they are easy to use. One way SEMrush solves the lack of content direction is that it identifies keywords that you can use to compete for visibility. It quickly shows you your high-performing keywords. Also, it recommends topics and niches that you can be a player in. Plus, its SEO Writing Assistant will guide you on how to create content around great keywords for your niches and customers. 

Awards & Quality Certificates

An award given to products our B2B experts find especially valuable for companies
This certificate is granted to products that offer especially good user experience. We evaluate how easy it is to start using the product and how well-designed its interface and features are to facilitate the work process.
This award is given only to top B2B products and represents the highest possible level of service. It highlights the vendor’s extensive knowledge of the industry they’re selling to and the needs of their customers.

SEMrush Position In Our Categories

Knowing that companies have special business-related needs, it is prudent that they avoid settling on an all-encompassing, “perfect” software. Having said that, it is futile to try to find such a software system even among recognizable software systems. The correct thing to undertake would be to set down the several main aspects which demand investigation such as key features, plans, technical skill ability of staff members, business size, etc. The second step is, you should conduct your product research through and through. Go over some of these SEMrush reviews and explore each of the software options in your list in detail. Such all-encompassing research guarantee you drop poorly fit software products and subscribe to the system that delivers all the function your company requires.

Position of SEMrush in our main categories:

TOP 10

SEMrush is one of the top 10 Marketing Software products

TOP 3

SEMrush is one of the 3 SEO Software products

TOP 10

SEMrush is one of the top 10 Social Media Management Software products

SEMrush is also listed in the following subcategories:

There are popular and widely used applications in each software category. But are they essentially the best fit for your enterprise’s unique needs? A popular software application may have thousands of customers, but does it offer what you need? For this reason, do not blindly shell out for popular systems. Read at least a few SEMrush SEO Software reviews and mull over the factors that you want in the software such as the price, main features, available integrations etc. Then, choose a few apps that fit your wants. Check out the free trials of these apps, read online comments, get clarifications from the vendor, and do your homework thoroughly. This profound homework is certain to help you select the most excellent software platform for your organization’s special needs.

How Much Does SEMrush Cost?

SEMrush Pricing Plans:

Free Trial

Pro

$99.95 monthly

Guru

$199.95 monthly

Business

$399.95 monthly

Enterprise

Contact vendor

SEMrush offers four plans that are priced depending on your required feature set. In case you are not yet sure of which subscription package will work best for you, the vendor also offers a 7-day free trial. With this, you can test out all the functionalities that the product has to offer and gauge which features you will need. 

Pro – $99.95/month (billed monthly) or $83.28/month (billed annually)

Great for freelancers and startups, this package is inclusive of the following:

  • Site Audit
  • On-Page SEO Checker
  • Position tracking
  • Social Media Poster and Tracker
  • Backlink and Audit
  • Brand Monitoring
  • Post Tracking

Guru – $199.95/month (billed monthly) or $166.62/month (billed annually)

Created for SMBs and developing marketing agencies, this comes with the following:

  • All Pro Features
  • Content Marketing platform
  • Branded Reports
  • Historical Data
  • Extended Limits

Business – $399.95/month (billed monthly) or $333.28/month (billed annually)

Built for agencies and ecommerce businesses, this provides:

  • All Guru features
  • White-label reports
  • API access
  • Extended limits and sharing options
  • Google Data Studio Integration

Enterprise – by quote

This customizable plan is ideal for large businesses that have highly specific operational requirements.

User Satisfaction

Positive Social Media Mentions 34
Negative Social Media Mentions 2

We realize that when you make a decision to buy SEO Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and SEMrush reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with SEMrush. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Android
  • iPhone/iPad
  • Web-based

Deployment

  • Cloud Hosted

Language Support

  • English

Pricing Model

  • Monthly payment
  • Annual Subscription

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business
  • Freelancers

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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SEMrush Comparisons

SEMrush user reviews

Semrush provides great user experience

Read full review >
Minnie
4/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 26.09.2019 Company Size: More than 100 Employees Industry: N/A

Can’t do website upscaling without it

Read full review >
Edgar
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.09.2019 Company Size: More than 100 Employees Industry: N/A

Semrush is robust and reliable platform

Read full review >
Russell
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 09.09.2019 Company Size: 1-10 Employees Industry: Marketing and Advertising

Highly essential tool for our business

Read full review >
Luke
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.10.2018 Company Size: More than 100 Employees Industry: Computer Software

We cannot imagine our workday without Semrush

Read full review >
Shawn
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 30.08.2018 Company Size: 1-10 Employees Industry: Marketing and Advertising

What are SEMrush pricing details?

SEMrush Pricing Plans:

Free Trial

Pro

$99.95 monthly

Guru

$199.95 monthly

Business

$399.95 monthly

Enterprise

Contact vendor

SEMrush offers four plans that are priced depending on your required feature set. In case you are not yet sure of which subscription package will work best for you, the vendor also offers a 7-day free trial. With this, you can test out all the functionalities that the product has to offer and gauge which features you will need. 

Pro – $99.95/month (billed monthly) or $83.28/month (billed annually)

Great for freelancers and startups, this package is inclusive of the following:

  • Site Audit
  • On-Page SEO Checker
  • Position tracking
  • Social Media Poster and Tracker
  • Backlink and Audit
  • Brand Monitoring
  • Post Tracking

Guru – $199.95/month (billed monthly) or $166.62/month (billed annually)

Created for SMBs and developing marketing agencies, this comes with the following:

  • All Pro Features
  • Content Marketing platform
  • Branded Reports
  • Historical Data
  • Extended Limits

Business – $399.95/month (billed monthly) or $333.28/month (billed annually)

Built for agencies and ecommerce businesses, this provides:

  • All Guru features
  • White-label reports
  • API access
  • Extended limits and sharing options
  • Google Data Studio Integration

Enterprise – by quote

This customizable plan is ideal for large businesses that have highly specific operational requirements.

What integrations are available for SEMrush?

To offer superb online visibility management and content marketing capabilities for users, SEMrush readily integrates with Google products. These integrations include:

  • Google Analytics
  • Google Search Console
  • Google My Business
  • Google Disavow Tool
  • Gmail
  • Google Docs
  • Google Data Studio
  • Google Search
  • Google Calendar

SEMrush integrates social media marketing into your overall online visibility management processes. Thus, it is designed to work seamlessly with social networks such as:

  • Facebook
  • Twitter
  • Instagram
  • YouTube
  • Pinterest
  • LinkedIn

Moreover, it integrates with WordPress for seamless content management, Trello for task management, and Majestic for more SEO capabilities.

SEMrush average rating:

Average score
5/5 (21 user reviews)
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Write your own review of this product

ADD A REVIEW

The most favorable review

Helen

PROS: We use SEMrush for SEO purposes, mostly measuring the effect of our keywords on our website's ranking. We get to see separate rankings for every month, and to compare between them when necessary. The tool also offers competitive analysis functions, as for instance comparing our paid keyword list with the ones of our main competitors.

CONS: SEMrush is not intgrated with Google Adwords and Analytics, and I think it doesn't make sense. It prevents us from accessing real-time keyword information on our other accounts. Being more specific, the interface is not exactly the easiest one ever, and I think that less experienced users neglect fabulous features because of it. Even I took my time to discover SEO Ideas and Audit, I had no idea they existed.

Reviewed 2 years ago

Read full review >

The least favorable review

Minnie

PROS: The main thing about Semrush is versatility and SEO functionality, but beside SEO there are lot of things you cqan do with, such as: brand monitoring, position tracking, SEO ideas and backlink audit. If you are not familiar with it, you can watch tutorials which are extremely helpful, but the one thing you should now is that you might be overwhelmed with lot of information about this platform. The price is affordable but it might be expensive for small size businesses. I like the competitor tracking because it is useful and it allows you to see competitor backlinks.

CONS: The site audit has some problems but as soon as I try to fix one thing another issue arises. Also, it would be great if I could get recommendation globally instead of geographical location.

Reviewed 8 months ago

Read full review >

More reviews from 21 actual users:

Sort by:

Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

Semrush provides great user experience

Read full review >
Minnie
4/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 26.09.2019 Company Size: More than 100 Employees Industry: N/A

PROS: The main thing about Semrush is versatility and SEO functionality, but beside SEO there are lot of things you cqan do with, such as: brand monitoring, position tracking, SEO ideas and backlink audit. If you are not familiar with it, you can watch tutorials which are extremely helpful, but the one thing you should now is that you might be overwhelmed with lot of information about this platform. The price is affordable but it might be expensive for small size businesses. I like the competitor tracking because it is useful and it allows you to see competitor backlinks.

CONS: The site audit has some problems but as soon as I try to fix one thing another issue arises. Also, it would be great if I could get recommendation globally instead of geographical location.

What do you think about this review? Great Poor

Can’t do website upscaling without it

Read full review >
Edgar
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.09.2019 Company Size: More than 100 Employees Industry: N/A

PROS: The dashboard is lovable, to say at least, which doesn't come as a surprise because it is very simple. It feels like having your entire marketing search strategy at your sight, and you can have a glimpse on starting and ending points, prioritized tasks, and potential outcomes. It is very user-friendly, and I like the reports it can pull off.

CONS: It is an amazing product, and there is nothing one could dislike about it. I only have a sincere recommendation for the to change the name, since this one is very difficult to remember even for users who are about to recommend it to somebody. Otherwise, there is nothing to criticize about it, it is just perfect.

What do you think about this review? Great Poor

Semrush is robust and reliable platform

Read full review >
Russell
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 09.09.2019 Company Size: 1-10 Employees Industry: Marketing and Advertising

PROS: SemRush is simple and easy to use platform and you can easily do keyword research, competitor backlink audits, rank trackings, traffic analysis, page metrics analysis, site audits and more. There are huge amount of feat ures so you can dive deeper into various metrics that will hlp with data and SEM analysis.

CONS: Sometimes it crashes and I have to re-do my analysis but maybe this my fault because I’ve tried to extract lot of links at the same time. Also, you cannot open various computers, if you want to switch from laptop to desktop you have to log in again. It would be helpful if we could run two different computers at the same time.

What do you think about this review? Great Poor

Highly essential tool for our business

Read full review >
Luke
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.10.2018 Company Size: More than 100 Employees Industry: Computer Software

PROS: Thanks to its intuitive and simple UI there is no training needed, but you can always watch their webinars or read blog posts on how to use this tool and to expand your knowledge. I like that it provides competitive positioning map and analysis like keywords, ads and so on.

CONS: I don’t believe that the data is accurate, it seems like it is out-dated and this is because there is no integration with AdWords, so for this reason they can include integration with Google Analytics so we can get better and accurate data.

What do you think about this review? Great Poor

We cannot imagine our workday without Semrush

Read full review >
Shawn
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 30.08.2018 Company Size: 1-10 Employees Industry: Marketing and Advertising

PROS: Our team uses SemRush on a daily basis so they can discover keyword opportunities based on competing domains and they are able to pull individual page insights agains competing page-level URLs. I like the dashboard insights because they help us to better understand paid, organic and traffic estimates.

CONS: We’d like to put multiple URLs at the same time without wasting our time on puting one URL at the time.

What do you think about this review? Great Poor

I found it interesting and essential for my business

Read full review >
Marilyn
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 25.08.2018 Company Size: 11-50 Employees Industry: Insurance

PROS: Semrush does the thing in one perfect way, it has a lot going on. The website Audit tool is flexible and highly functional, and it allows you to fix every flag you can ever imagine on your website. Also, it provides great social tracker, on page SEO checker and link building center features and with these the SEO work is much more simplified. I manage to consolidate few of our monthly fees into one without losing functionality.

CONS: If you don’t know what you’re doing you might get into trouble. Bear in mind that all product’s suggestions can be risky when it comes to rankings and it is not very common to go overboard to make some changes in order to get 100% positive score and in the end to realize that one of them would negatively affect you.

What do you think about this review? Great Poor

One-Stop-Shop for SEO research

Read full review >
Randal
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 01.05.2018 Company Size: 11-50 Employees Industry: Computer Software

PROS: SEMrush is my essential project manager, and I use it to organize my kewords in a comprehensive manner (via types and site areas). At the same time, it is an easy SEO optimization tool that never fails to perform what you expect from it. I am very satisified with the speed and the analytic functions, and I appreciate the interface that is far more simple than any analytic tool I've used before.

CONS: Google's keyword planner doesn't always match the search volume of SEMrush, that's a bit of a problem. To be frank, I didn't even expect them to match, so it doesn't mean anything to me. I would like to see some improvements on the backlink tool, though, and I'm confident the team is working on them.

What do you think about this review? Great Poor

Perfect tool for clients and internal usage

Read full review >
Milton
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 07.04.2018 Company Size: 1-10 Employees Industry: Marketing and Advertising

PROS: We all know how important is to be able to compare your website with the ones o your strongest competitors, which is why SEMrush was actually created. You can do side-by-side comparison, deliver SERP results, analyse the key metrics of your competitors, and measure your domain strength. Organic Search provides us with invaluable information, while measuring the effect of keywords means the world to my work.

CONS: Cons is a big word for SEMrush, it just doesn't have any. It might be a good idea to create my own reporting templates, but I am satisified even with the ones I have. There is much more I need to discover about SEMrush, but there is time. I will!

What do you think about this review? Great Poor

We use SEMrush day by day, and we love it!

Read full review >
Janet
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 19.03.2018 Company Size: 11-50 Employees Industry: Marketing and Advertising

PROS: SEMrush was almost like magic to us, we purchased it and voila! All information was there! It's not difficult to pull the trigger when you know what you need, and it takes few minutes to make complex comparisons. The interface makes SEO and SEM friendly, to say at least, and that's how we use SEMrush the most. To be completely honest, I love what this program can do with Google rankings, and how it reveals competitor behavior to keep you a step above. That's just incredible!

CONS: I'm using it for quite a while, and I never had a problem with it. I responsibly claim it is the perfect program, and I'm not planning on changing it any time soon.

What do you think about this review? Great Poor

Great solution for tracking my followers

Read full review >
Alex
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 18.03.2018 Company Size: More than 100 Employees Industry: Retail

PROS: I like it because it allows me to track keywords VS competitors in particular areas of the country. I like that I can see how things are going in other cities without wasting time for wordly or regional view. I use it on a daily basis to do keyword and competitor research.

CONS: I have experienced that their “tracking” doesn’t match with current situations but on the other side, it provides good perspective.

What do you think about this review? Great Poor

We cannot imagine our workday without Semrush

Read full review >
Shawn
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 07.03.2018 Company Size: 1-10 Employees Industry: Marketing and Advertising

PROS: Our team uses SemRush on a daily basis so they can discover keyword opportunities based on competing domains and they are able to pull individual page insights agains competing page-level URLs. I like the dashboard insights because they help us to better understand paid, organic and traffic estimates.

CONS: We’d like to put multiple URLs at the same time without wasting our time on puting one URL at the time.

What do you think about this review? Great Poor

Highly essential tool for our business

Read full review >
Luke
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 28.02.2018 Company Size: More than 100 Employees Industry: Computer Software

PROS: Thanks to its intuitive and simple UI there is no training needed, but you can always watch their webinars or read blog posts on how to use this tool and to expand your knowledge. I like that it provides competitive positioning map and analysis like keywords, ads and so on.

CONS: I don’t believe that the data is accurate, it seems like it is out-dated and this is because there is no integration with AdWords, so for this reason they can include integration with Google Analytics so we can get better and accurate data.

What do you think about this review? Great Poor

It is great SEO platform I have ever worked with

Read full review >
Elaine
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 27.02.2018 Company Size: More than 100 Employees Industry: Marketing and Advertising

PROS: As SEO or link building expert you have to use multiple tools in order to get your job done. SEMrush is one of those platforms. The set up is simple and quick and it provides backlink audit and ranking reports in 24hrs. It has reliable index that helps us to do thorough analysis and reporting for the clients worldwide.

CONS: I’d like if SEMrush can provide all country and device reporting. Also, I’d like to see integration with Majestic’s index because they are dominate in SEO world.

What do you think about this review? Great Poor

It is great SEO platform I have ever worked with

Read full review >
Elaine
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 10.02.2018 Company Size: More than 100 Employees Industry: Marketing and Advertising

PROS: As SEO or link building expert you have to use multiple tools in order to get your job done. SEMrush is one of those platforms. The set up is simple and quick and it provides backlink audit and ranking reports in 24hrs. It has reliable index that helps us to do thorough analysis and reporting for the clients worldwide.

CONS: I’d like if SEMrush can provide all country and device reporting. Also, I’d like to see integration with Majestic’s index because they are dominate in SEO world.

What do you think about this review? Great Poor

Keeps track of your data, and does competitive SEO analysis

Read full review >
Ryan
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 09.02.2018 Company Size: More than 100 Employees Industry: Higher Education

PROS: How could I not love it? I just copy the domain of a website, paste it on the dashboard, and I can immediately see my competitors' keywords and ranking! Few months ago, they released a complementary feature that allows me to look at the ranking and number of keywords of each separate page. My second favorite feature is competitive analysis, where we can use the keywords we've targeted to understand our exact position compared to the one of a particular competitor. Thanks to it, we can also discover new market opportunities.

CONS: I dislike the fact that I couldn't add users to a particular account, and I had to change my Free plan with the Guru one. Now I have to pay $149 every month, and I am often wondering whether I can actually afford it.

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Strategy Development Teams love SEMrush!

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Frank
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 07.02.2018 Company Size: 11-50 Employees Industry: N/A

PROS: I honestly don't remember how we used to work when SEMrush was not around, that's almost like a bad dream I don't want to think about. Business is performing like never before, because clients appreciate the insight on their competitors we are able to provide them recently. What makes the tool even more special is its monitoring capacity-a feature our digital team is absolutely inlove with!

CONS: I'm probably not the first one to tell you that Google Analytics data is not perfectly synchronized with SEMrush, and that's the truth. There are many differences to reconcile in order to enable SEMrush to use data from Google, and to perform its competitive analysis, so get ready to warm the chair.

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An advanced way to do SEO and SEM research

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Helen
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 24.01.2018 Company Size: 11-50 Employees Industry: Marketing and Advertising

PROS: We use SEMrush for SEO purposes, mostly measuring the effect of our keywords on our website's ranking. We get to see separate rankings for every month, and to compare between them when necessary. The tool also offers competitive analysis functions, as for instance comparing our paid keyword list with the ones of our main competitors.

CONS: SEMrush is not intgrated with Google Adwords and Analytics, and I think it doesn't make sense. It prevents us from accessing real-time keyword information on our other accounts. Being more specific, the interface is not exactly the easiest one ever, and I think that less experienced users neglect fabulous features because of it. Even I took my time to discover SEO Ideas and Audit, I had no idea they existed.

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The second name of SEMrush is comprehension!

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Cecil
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 11.01.2018 Company Size: More than 100 Employees Industry: Banking

PROS: Power lies in comprehension, and SEMrush is there to prove it. Simple and well-organized, SEMrush made it to the top of popular organic search marketing tools, at least for us who have to deal with piles of different data. It has more features than you can possibly imagine, but it won't overwhelm you: everything is there with a purpose! The searching options are diverse: you can search by domains, keywords, or separate pages. The page stats displayed are indeed impressive, and the search process doesn't take ages to learn.

CONS: Both SEMrush and Moz work with campaign notions, and that limits the number of competitors I can track. I'd like to have graphs for at least 10 companies (the way Positionly allows it), and I really don't get it why things have to be this way. I hope they will fix it soon.

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Great solution for tracking my followers

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Alex
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 10.01.2018 Company Size: More than 100 Employees Industry: Retail

PROS: I like it because it allows me to track keywords VS competitors in particular areas of the country. I like that I can see how things are going in other cities without wasting time for wordly or regional view. I use it on a daily basis to do keyword and competitor research.

CONS: I have experienced that their “tracking” doesn’t match with current situations but on the other side, it provides good perspective.

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Semrush provides great user experience

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Minnie
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 08.01.2018 Company Size: More than 100 Employees Industry: N/A

PROS: The main thing about Semrush is versatility and SEO functionality, but beside SEO there are lot of things you cqan do with, such as: brand monitoring, position tracking, SEO ideas and backlink audit. If you are not familiar with it, you can watch tutorials which are extremely helpful, but the one thing you should now is that you might be overwhelmed with lot of information about this platform. The price is affordable but it might be expensive for small size businesses. I like the competitor tracking because it is useful and it allows you to see competitor backlinks.

CONS: The site audit has some problems but as soon as I try to fix one thing another issue arises. Also, it would be great if I could get recommendation globally instead of geographical location.

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I found it interesting and essential for my business

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Marilyn
5/5

Overall impression

5/5

Customer Support

5/5

Value for Money

5/5

Ease of Use

Published on: 25.12.2017 Company Size: 11-50 Employees Industry: Insurance

PROS: Semrush does the thing in one perfect way, it has a lot going on. The website Audit tool is flexible and highly functional, and it allows you to fix every flag you can ever imagine on your website. Also, it provides great social tracker, on page SEO checker and link building center features and with these the SEO work is much more simplified. I manage to consolidate few of our monthly fees into one without losing functionality.

CONS: If you don’t know what you’re doing you might get into trouble. Bear in mind that all product’s suggestions can be risky when it comes to rankings and it is not very common to go overboard to make some changes in order to get 100% positive score and in the end to realize that one of them would negatively affect you.

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Reviewed By Louie Andre
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