AB Tasty Review
What is AB Tasty?
AB Tasty is an A/B and multivariate testing software for boosting conversions on websites, responsive mobile sites, and applications which offers content personalization. It allows validating ideas to achieve organizational goals more efficiently and effectively. It empowers testing different ideas easily and quickly to figure out what works best. This process delivers enhanced user experience and ultimately better profitability.
ABT simplifies implementation of marketing tests without requiring the help of IT professionals or technical resources. Users can test their optimization ideas and benchmark their impact on different performance indicators like registration and purchase rates, based on actual figures rather than mere guesses. It allows customizing of marketing messages and creating personalized interactions with the audience. This is achieved by sending the right message to the right user at the right time.
Show MoreOverview of AB Tasty Benefits
ABT makes it easy to adapt messages according to audience’s expectations and enhances chances of conversion in the long-run. Personalization campaigns can be launched quickly using the customizable templates for targeting the audience profiles, which can be defined by more 100+ criteria. The criteria can also be based on organization’s own data.
The software offers multi-device solutions for an improved user experience and works well for e-commerce websites, mobile responsive site and mobile apps. It is also compatible with e-commerce platforms and proprietary as well as open-source CMS.
The visual editor makes it easy to carry out A/B and multivariate tests without any technical assistance, and allows easily changing webpages accordingly. A variety of test scenarios can be built using more than hundred native criteria, including which users you want to include in the tests.a
It allows accessing performance of each key indicator of tests, including page views, click rate, engagement level, etc. The analytics report calculates the statistical reliability indicators and confidence intervals automatically to help decision makers chose the best option. The data visualization tools allow analyzing test results at a glance for deeper insights. The heat-map indicates users’ interests and identifies key areas of a page that need optimization. The data visualizer makes it easy to understand the impact of a modification on different KPIs. When it comes to modifying your mobile app, the software demands minimum changes and involvement of development teams.
Show MoreOverview of AB Tasty Features
- A/B and Multivariate Testing
- Supports Websites, CMS and Apps
- Content personalization
- Rapid test setup
- Advanced targeting
- Smart reporting Data visualization
- Customized marketing messages
- Audience segmentation
- DMP integration
- Predictive marketing
- Instant App updates
- App personalization
- Cross-device optimization
- Analytics
AB Tasty Position In Our Categories
Because businesses have distinct business wants, it is only prudent that they avoid picking an all-in-one, ideal software product. However, it is almost impossible to try to come across such application even among recognizable software systems. The logical step to do would be to write the several chief aspects that merit research like key features, pricing, technical skill aptitude of staff, business size, etc. After which, you should do the research comprehensively. Go over some of these AB Tasty evaluations and check out the other applications in your shortlist in detail. Such detailed product investigation ensures you steer clear of unfit apps and choose the one that meets all the benefits your business requires.
Position of AB Tasty in our main categories:
TOP
50
AB Tasty is one of the top 50 Conversion Rate Optimization Software products
TOP
20
AB Tasty is one of the 20 Test Management Software products
If you are interested in AB Tasty it may also be a good idea to analyze other subcategories of Test Management Software gathered in our base of SaaS software reviews.
Since each company has specific business needs, it is advisable for them to refrain from searching for a one-size-fits-all perfect software application. Needless to say, it would be useless to try to find such a platform even among popular software solutions. The smart thing to do would be to catalog the various vital elements that need consideration such as key features, finances, skill levels of workers, company size etc. Then, you should do your groundwork thoroughly. Read some AB Tasty Test Management Software reviews and check out each of the other systems in your shortlist in detail. Such comprehensive research can ensure you discard ill-fitting platforms and select the system that provides all the features you require for business success.
How Much Does AB Tasty Cost?
AB Tasty Pricing Plans:
Free Trial
AB Tasty
Starts at $1,000 per month
What are AB Tasty pricing details?
AB Tasty Pricing Plans:
Free Trial
AB Tasty
Starts at $1,000 per month
AB Tasty’s package starts at $1,000 per month for e-commerce websites and includes:
- All Plus Plan features
- Unlimited visitors per month
- Multivariate tests
- Dedicated account manager
- Advanced reporting and heat maps
- Methodological support
User Satisfaction
Positive Social Media Mentions
155
Negative Social Media Mentions
4
We are aware that when you decide to get a Test Management Software it’s vital not only to learn how professionals rank it in their reviews, but also to check whether the real users and businesses that use these solutions are indeed satisfied with the product. That’s why we’ve devised our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and AB Tasty reviews across a broad range of social media sites. The information is then displayed in an easy to digest form showing how many users had positive and negative experience with AB Tasty. With that information available you should be prepared to make an informed purchasing choice that you won’t regret.
Video
Technical details
Devices Supported
- Windows
- Linux
- Android
- iPhone/iPad
- Mac
- Web-based
- Windows Mobile
Deployment
- Cloud Hosted
Language Support
- English
- German
- Spanish
- French
- Dutch
- Polish
Pricing Model
- Monthly payment
- Annual Subscription
- Quote-based
Customer Types
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for AB Tasty?
AB Tasty supports integrations with the following business systems and applications:
- KISSMetrics
- Magento
- PrestaShop
- WordPress
- Drupal
- Google Analytics
- At Internet
- Webtrends
- Adobe Analytics
- Eulerian Technologies
- Webtrekk
- Piwik
- CrazyEgg
- ClickTale
- MixPanel
- Heap
AB Tasty User Reviews
AB Tasty average rating:
5/5
Overall impression
5/5
Customer Support
5/5
Value for Money
5/5
Ease of Use
Write your own review of this product
ADD A REVIEWMore reviews from 1 actual users:
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AB testing platform with an excellent interface
Read full review >
5/5
Overall impression
5/5
Customer Support
5/5
Value for Money
5/5
Ease of Use
Published on: 16.04.2021
Company Size: 11-50 Employees
Industry: Internet
PROS: The interface doesn't present much of a difficulty even for first time users. There are also a number of configuration options that mant will find useful such as the multiple filters. Organizing AB tests is ease and well as managing website traffic that is targeted by your AB tests.
CONS: There are instances where the invalidation process of the JS cache hamper the update of the AB Tests.
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AB Tasty user reviews
AB testing platform with an excellent interface
Read full review >
5/5
Overall impression
5/5
Customer Support
5/5
Value for Money
5/5
Ease of Use
Published on: 16.04.2021
Company Size: 11-50 Employees
Industry: Internet
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