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User review of Adzerk

Like a Swiss Army knife for AdTech

- by Adam Duro

USER SATISFACTION

RECOMMENDATION
7 out of 7
Definitely
COST EFFICENCY
6out of 7
Very good
OVERALL IMPRESSION
5out of 5
amazing
EASE OF USE
4out of 5
very good
CUSTOMER SUPPORT
5out of 5
amazing

PROS & CONS

What are the best aspects of this product?

It’s flexibility. Adzerk is a custom ad operations dream. It can be used is a more traditional fashion as well as in very custom ways. We have yet found a custom native ad type we could dream up that we couldn’t implement with Adzerk.

What aspects are problematic or could work better?

Some of the subtleties of the admin UI could be a touch better.

What features/services would you like to see in future versions of this product?

I’d love to see further improvement in the UI for things like copying creatives between flights and campaigns.

What specific problems in your company were solved by this product?

We built a highly custom native ad type that feels completely integrated with our application

Are you a current user of this product?

Yes

USER DETAILS

What is your role with this product?

  • I implemented it

How long have you been using this product?

1-3 years

COMPANY DETAILS

What is your company size?

1-10 Employees

What is your industry?

Information Technology and Services

USAGE & IMPLEMENTATION

Did your company use a different software before this one?

Yes

What software did you use before?

DFP

Why did you decide to change it?

More custom ad type capabilities

Are you satisfied with the change?

Yes

How did your company implement this product?

in the cloud

How long did it take to set up this product?

less than 1 month

How many people in your company actively use this product?

several employees

What is the primary use of this product in your company?

both B2B & B2C

FEATURE DETAILS

IT Development

Web Development
5
amazing
Mobile Development
5
amazing
No-Code Development
3
ok
Back-End Development
5
amazing
API
4
very good
Application Activity Auditing
3
ok
Testing & Debugging
4
very good

Platform

Performance & Reliability
5
amazing
Reporting & Analytics
3
ok
Customization
5
amazing
API/Integrations
5
amazing
Mobile
4
very good
Support
5
amazing
User, Role, and Access Management
3
ok