What are the best aspects of this product?
BrightEdge gives proper insights on boosting content by providing suggestions on what keywords to use, data analysis on content performance, what new market we can target to expand our influence, what type and style of content to use, and many more. The StoryBuilder is a favorite here because it provides reports that are easy to read and analyze and it provides caution on potential issues.
What aspects are problematic or could work better?
Although I find the app easy to use, I think the UI can still be improved. In rare cases it's confusing.
What specific problems in your company were solved by this product?
We get to compare traffic among competitors. It notifies us when content drops on traffic and rankings, and accordingly, we get to adjust immediately. We also get to know trends in how the market receives our data. And, lastly, it made us discover other opportunities and strategies on targetting the market.
Are you a current user of this product?
Yes
What is your company size?
More than 100 Employees
What is your industry?
Marketing and Advertising
EU Office: 1 Agios Georgios Street, 7600 , Athienou, Larnaca, Cyprus
US Office: 120 St James Ave Floor 6, Boston, MA 02116
GET LISTED

