What are the best aspects of this product?
The custom widgets are my favorite features, they are much better than Google Analytics ones! The later are pretty accurate, but they lack some real deal capacity, especially in the hands of an experienced user. We used Cyfe's iFrames to build our own platform for pulling and formatting data, and in combination with Google Analytics APIs, this turned out to be a smart decision. Cyfe also has a powerful, good looking interface (the light vs. dark contrast looks very modern!) with a cool TV displaying feature. What is also to be appreciated is security, as sharing is only possible using special passwords for the purpose.
What aspects are problematic or could work better?
Loading times are not always perfect, but I guess companies with immense databases cannot even expect that. I'd improve user management instead, and I'd give more than one client access credentials and editing rights to every user. This way, we're just stummbling around to figure out who is supposed to do what.
What specific problems in your company were solved by this product?
Displaying all relevant data on a single dashboard, and making presentations. We use the platforms on all of our meetings, which keeps pretty much everyone on track. We honestly think this is a very powerful tool, especially with some horse force added under the hood.
Are you a current user of this product?
Yes
What is your role with this product?
How long have you been using this product?
Less than 1 year
What is your company size?
More than 100 Employees
What is your industry?
Marketing and Advertising
How many people in your company actively use this product?
most employees
How long is your contract with the vendor?
Less than 1 year
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