Great software

What are the best aspects of this product?

What is really impressive about Cyfe is its simplicity, I'd never bet for that with such a powerful program in hands. It displays all data in one place, and connects quite admirably with popular networks. You log in, and create robust dashboards with only few clicks, yet ou get to manage all pages under your adminstration. There is also an inbuilt functionality for recreating dashboards and other widgets for every account, and I believe that's exactly the feature that makes it unique on the market.

What aspects are problematic or could work better?

I might be overreacting, but I think Cyfe's insight is basic and sometimes restricted. You do get to see critical metrics in the end, but those are still basic vanity numbers, and some companies need more than that. Calculating less common metrics is possible nevertheless, but I don't know how a non-expert would handle Twitter data, for instance, using nothing but Cyfe's timeframe functionality. You can still use Excel and Google Spreadsheets to do it, but without cycling through some real time data, it won't be reliable either. Another remark are visuals, there is a lot to desire there. Being able to customize the colors and least would help a lot.

What specific problems in your company were solved by this product?

Reporting is made easy using their dashboard, and takes significantly less time. Better yet, you can export the reports as PDFs with separate white labeling for each account. Due the fact that we're applying it to report, it is useful for metric comparison, I could even say it compares in the most accurate way I've ever seen. It means that it can also help referencing, which is pretty awesome for the price.

Are you a current user of this product?

Yes