Great solution for landing page creation and A/B testing

What are the best aspects of this product?

ION is wonderful A/B testing platform that allows us to create more relevant and advanced experiences by using the advanced online visual editor feature. It integrates with our ESP for email collection. We use the themed approach to keep track of the brand and to create new landing pages. This is very dynamic and intuitive platform that constantly adds new features, even monthly. You may think that because the platform has visual editor that you won’t be able to fully customize your landing pages, the truth is you are able to write scripts easily by using conditional logic for myriad things. We use the top-tier e-commerce platform with great content management module and A/B testing features.

What aspects are problematic or could work better?

All I have to say is that they could improve the undo actions.

What specific problems in your company were solved by this product?

It helps us in conversion rate optimization and lead generation.

Are you a current user of this product?

Yes