What are the best aspects of this product?
ION allows me to bring any type of content in life and to keep track of the success of the creative content. It provides great templates and I can even combine and match pieces from other creativities. It plugs into our marketing platform and offers quick preview.
What aspects are problematic or could work better?
The system can be complex sometimes, you need to play around for a few hours so you can get up and run the system. It is complicated to start a creative from scratch. I believe they will improve these issues.
What specific problems in your company were solved by this product?
We have different customers with different needs and ION helps us to collate different campaigns so the users can select options that are best for them. This saves the workflows and guess work for each scenario and provides us with detailed information about leads, we can read the information in our marketing system so we can better help our leads for sales.
Are you a current user of this product?
Yes
What is your role with this product?
How long have you been using this product?
Less than 1 year
What is your company size?
More than 100 Employees
What is your industry?
Management Consulting
How many people in your company actively use this product?
several employees
How long is your contract with the vendor?
Less than 1 year
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