Easy to use, useful and intuitive analytic platform

What are the best aspects of this product?

Thanks to Megalytic we have improved the Google Grant Report. This is extremely powerful tool for creating automated, visual compelling and comprehensive reports. The good thing is that they provide widget format and we are able to create widgets and data-points for our organization. We are agency that work with nonprofit sector, and we need a solution to easily understand complex platform. Our clients love the reporting dashboard.

What aspects are problematic or could work better?

We haven’t found something to dislike by now. Once you learn how to use the program everything else is easy to do. This is Google Analytics based platform and before starting with it you need to make good data-measurement plan set-up instead of relying on Adwords.

What specific problems in your company were solved by this product?

Thanks to this tool we are able to provide useful Google Ad Grant management for our non-profits clients. It provides detailed visualizations that are helpful to understand and compare the impact of the ad-words traffic and how the traffic is helping the clients to achieve their goals.

Are you a current user of this product?

Yes