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Moz Review

Moz
Our score: 9.3 User satisfaction: 97%

What is Moz?

Moz is a leading SEO tool provider that uses both basic and advanced research tools to improve your search engine optimization. In short, Moz offers keyword research tools, a SEO keyword generator, and link analysis that gives detailed data on your inbound links and link quality.

The best thing about Moz is that it provides a vast selection of research tools. The list of options and features it offers may daunt even experienced users. Nevertheless, the vendor provides tutorials to help you improve you SEO program and understand more about SEO tactics in general. A technical support team is always one call away from solving queries and answering questions.

Basically, Moz brings the top SEO tools under one roof and provides users with the resources and knowledge needed to use them and optimize their website. It is an ideal app that small businesses can use to attract traffic to their website. At the same time, you are not expected to pay enormous amounts to get grasp on its functionality – the pricing scheme is flexible, to say at least, and offers plans for businesses from all scales.

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Overview of Moz Benefits

Moz, focusing on search engine optimization, opens an opportunity for you to leverage your marketing in a valuable way without invading your customers too much. Here are some of its main benefits:

Explore relevant keywords

Moz helps you identify the relevant keywords that you can target for your software. This enables you to prioritize them in your SEO strategies. You can also import, export, and build keyword lists with the tool. It shows you detailed information about your lists such as its total volume, difficulty, priority, organic CTR and your score.

Site audit and crawl

Moz monitors if there are any issues in your site that block it from gaining high traffic. This includes missing title tags and broken redirects, among others, which can be shown on charts with breakdowns of issues. By solving these technical problems, you can ensure your site’s SEO performance and strategies to be more effective.

Enhance link building research

With new data added daily, Moz offers tools for link analysis, live link index, and competitor research. For instance, it offers you insights on weighing on high-ranking sites. It also helps you in understanding the value of how your internal and external links can impact rankings in SERPs.

Measure site rankings

To let you know which of keywords are performing, Moz empowers you to monitor your keyword’s ranking performance over a specific period of time, a week or a month. You can also track your competitor’s SERP movement to help develop yours and reveal any SEO strategy gaps.

Access instant metrics

Moz provides an SEO toolbar for you to view any SERP or page instantly. It lets you compare link metrics and examine your ranking potential with Domain and Page Authority. It also has an on-page highlighter, page overlay, and custom searches.

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Overview of Moz Features

  • Advanced online marketing guides
  • Beta access to new tools
  • Competitive analysis
  • Comprehensive Q&A database
  • Continual improvement
  • Discounts on Moz seminars
  • Keyword difficulty
  • Moz toolbar
  • On-Page recommendations
  • Open Site Explorer
  • PRO Q&A forum
  • PRO training webinars
  • Weekly crawls and rank tracking
  • World’s largest SEO community

Moz Position In Our Categories

Since companies have specific business-related requirements, it is only wise they steer clear of seeking an all-in-one, ”best” solution. Regardless, it would be difficult to find such an app even among widely used software solutions. The clever thing to undertake is to narrow down the varied vital functions which require inspection such as important features, costing, skill capability of staff members, organizational size, etc. Thereafter, you should follow through your product research to a full extent. Browse over some Moz evaluations and check out the other software programs in your shortlist more closely. Such comprehensive product research ascertains you take out ill-fitting applications and select the system which provides all the function your business requires.

Position of Moz in our main categories:

TOP 10

Moz is one of the top 10 Marketing Software products

Every organization has different requirements and needs a system that can be personalized for their size, kind of workers and clients, and the specific industry they are in. For these reasons, no system can proffer perfect tools out-of-the-box. When you try to find a software product, first be sure what you need it for. Read some Moz Search Marketing Software reviews and ask yourself do you need basic functionality or do you need advanced tools? Are there any industry-specific functionalities that you are searching for? Find the answers to these questions to aid your search. There are plenty of aspects that you need to consider and these include your budget, particular business requirements, your company size, integration requirements etc. Take your time, check out a few free trials, and finally zero in on the platform that provides all that you need to boost your organization efficiency and productivity.

How Much Does Moz Cost?

Moz Pricing Plans:

Free Trial

Standard Plan

$99/month

Medium Plan

$149/month

Large Plan

$249/month

Premium

$599/month

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What are Moz pricing details?

Moz Pricing Plans:

Free Trial

Standard Plan

$99/month

Medium Plan

$149/month

Large Plan

$249/month

Premium

$599/month

Moz offers four SMB and enterprise pricing plans for users to choose from. Give the details a look, and select the best plan for your company:

Standard Plan – $99/month

  • 5 Moz Analytics Campaigns
  • 300 Keywords
  • 250,000 Crawled Pages
  • 15 Social Accounts
  • 2 Seats

Medium Plan – $149/month

  • 750 Keywords
  • 500,000 Crawled Pages
  • Includes Branded Reports
  • 15 Social Accounts
  • 10 Seats

Large Plan – $249/month

  • 100 Moz Analytics Campaigns
  • 7,500 Keywords
  • 1,250,000 Crawled Pages
  • Includes Branded Reports
  • 150 Social Accounts
  • Unlimited Seats

Premium – $599/month

  • 5 Major Data Aggregators
  • 1 Top-Tier Listing
  • 1 Second-Tier Listing
  • 15 Minutes of your time
  • Finds Duplicate Listings

User Satisfaction

Positive Social Media Mentions 199
Negative Social Media Mentions 5

We realize that when you choose to buy a Search Marketing Software it’s crucial not only to learn how professionals score it in their reviews, but also to find out whether the real users and companies that bought these solutions are actually content with the product. That’s why we’ve designer our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and Moz reviews across a wide range of social media sites. The data is then featured in an easy to understand way revealing how many people had positive and negative experience with Moz. With that information at your disposal you should be prepared to make an informed purchasing decision that you won’t regret.

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Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Open API

Language Support

  • English

Pricing Model

  • Monthly payment
  • Annual Subscription

Customer Types

  • Small Business
  • Medium Business
  • Freelancers

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for Moz?

No information available.

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Jenny Chang

By Jenny Chang

Jenny Chang is a senior writer specializing in SaaS and B2B software solutions. Her decision to focus on these two industries was spurred by their explosive growth in the last decade, much of it she attributes to the emergence of disruptive technologies and the quick adoption by businesses that were quick to recognize their values to their organizations. She has covered all the major developments in SaaS and B2B software solutions, from the introduction of massive ERPs to small business platforms to help startups on their way to success.

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