Inbound marketers will find this extremely useful.

What are the best aspects of this product?

I like how simple it can be in seeking out and making an analysis on potential keywords. Then including them and monitoring the results and how pages are moving with suck keyword that are ranking. Analytics and results offered by Moz are comprehensive and a big help. It's easier now to set an hour each week ensuring we're keeping things optimized.

What aspects are problematic or could work better?

This may seem like a pathetic thing to complain about. But it seems as if Moz has a ton of great features in its arsenal. They all happen to be useful. But it took me some time to figuring out how they work.

What specific problems in your company were solved by this product?

Working as an inbound marketer, Moz has made it easier for me to rake in more leads via Google Search. A large portion of our leads are from landing pages with forms. The more those pages are get ranked higher from the keywords that we're putting into Moz, the likely we are to land qualified leads. It made my job a whole lot simpler.

Are you a current user of this product?

Yes