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User review of Publer

A Solution for Digital Marketing Agency

- by Ricky Chen

USER SATISFACTION

RECOMMENDATION
7 out of 7
Definitely
COST EFFICENCY
6out of 7
Very good
OVERALL IMPRESSION
4out of 5
very good
EASE OF USE
4out of 5
very good
CUSTOMER SUPPORT
4out of 5
very good

PROS & CONS

What are the best aspects of this product?

Easy to adopt, and licensing is what we really need for social media agency.

What aspects are problematic or could work better?

The reporting should be improve to give more insight.

What features/services would you like to see in future versions of this product?

Reporting and hashtag trending

What specific problems in your company were solved by this product?

Some clients have more than one brand, so Publer does not limit the social media account for the client

Are you a current user of this product?

Yes

USER DETAILS

What is your role with this product?

  • I implemented it

How long have you been using this product?

Less than 1 year

COMPANY DETAILS

What is your company size?

1-10 Employees

What is your industry?

Marketing and Advertising

USAGE & IMPLEMENTATION

Did your company use a different software before this one?

Yes

What software did you use before?

Hootsuite

Why did you decide to change it?

Price and its limited feature

Are you satisfied with the change?

Yes

How did your company implement this product?

in the cloud

How long did it take to set up this product?

less than 1 hour

How many people in your company actively use this product?

most employees

What is the primary use of this product in your company?

both B2B & B2C

EFFECT ON BUSINESS GOALS:

How did using this product affect your business goals?

  • It enables us to track our competition and social chatter about their brands.
  • It assists us to respond quickly to customer complaints.
  • It helps us collect important data from our social media customer base.

PRICING & COSTS

What is your total annual cost for using this product?

USD 500

How long is your contract with the vendor?

Less than 1 year

Did you get any discount for this product? How much?

10%

FEATURE DETAILS

Main Features

Social sharing
5
amazing
Social campaigns
5
amazing
Social engagement
4
very good
Social analytics
3
ok
Message scheduling tools
4
very good
Post-time optimization tools
5
amazing
URL tracking tools
4
very good
Message approval system
4
very good
Keyword monitoring
3
ok
Individual network reports
3
ok
Engagement reports
4
very good
Trends reports
4
very good