An all-around tool for those constantly dealing with SEO.

What are the best aspects of this product?

There are a wide range of tools that can be used for SEO strategy. You'll be able to land SEO auditing, keyword research, backlink analysis, SERP monitoring, and countless others. You need to know a bit about SEO in order to use it. In case you have no clue, information can be found in the Serpstat Academy. This software is ideal in determining errors in your on-page SEO, making an analysis of competitors, and see how they're ranked for multiple keyboards.

What aspects are problematic or could work better?

There are a plethora of tools available that can be confusing for users. Even if the UX is clear as day, it's still hard to land the right tool. These are the kind of things they need to improve on. But then again, this really had no major effect on the tool's robustness.

What specific problems in your company were solved by this product?

You can kick off a really good SEO analysis for your website. Then define an effective and reasonable strategy.

Are you a current user of this product?

Yes