This tool does the essentials.

What are the best aspects of this product?

A single tool with a wide range of features. Serpstat provides a function that I didn't even know I'd end up needing. There were features that I've yet been exposed to. That was until I started making use of them.

What aspects are problematic or could work better?

Different approaches of achieving the same report. Its extensive features can, at times, have more than one approach of acquiring the same report. Starting things off with it can be a bit confusing. But you'll soon be acclaimed to learning the favorite spots as you go along.

What specific problems in your company were solved by this product?

I'm making use of Serpstat for a number of reasons. First off, it helps spot the strongest keywords lacking in my client's site. This identifies the missing stuff that helped their competitors rank on the first page in the Google search result. Next, it's meant to fill my content calendar of my client with Google's frequently searched questions.

Are you a current user of this product?

Yes