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User review of ActiveTrail

Good Software, but a bit of a learning curve

- by Anonymous Reviewer

USER SATISFACTION

RECOMMENDATION
7 out of 7
Definitely
COST EFFICENCY
7out of 7
Superb
OVERALL IMPRESSION
5out of 5
amazing
EASE OF USE
5out of 5
amazing
CUSTOMER SUPPORT
5out of 5
amazing

PROS & CONS

What are the best aspects of this product?

I love the drag and drop building technology and the ease of uploading my photos and content into the form. It makes it easy to build for a client and allow them to fill in the sections they need! Easy throwing together a promo email from their already completed templates makes lives so much easier.

What aspects are problematic or could work better?

Adjusting the size of photos, and their positioning in ActiveTrail is clumsy and takes a while. You have a lot of learning to try to get things to line up exactly as you want and choosing your photo, and choosing a photo background buttons look identical so it is easy to mix up and do the wrong thing.

What features/services would you like to see in future versions of this product?

This software is much better if you pay for it. The free one is not as good as the paid version. Invest if you're planning to use this software.

What specific problems in your company were solved by this product?

ActiveTrail allows us to connect with our potential clients in a great environment. The newsletters are pretty quick to customize and gets our sales and potential promotions out quickly. We can add admins and other to work on the email while others are busy and that's a benefit of the business account. Many people can all work together.

Are you a current user of this product?

Yes

USER DETAILS

What is your role with this product?

  • I use it myself

How long have you been using this product?

Less than 1 year

COMPANY DETAILS

What is your company size?

11-50 Employees

What is your industry?

Marketing and Advertising

USAGE & IMPLEMENTATION

How did your company implement this product?

in the cloud

How long did it take to set up this product?

less than 1 hour

How many people in your company actively use this product?

several employees

What is the primary use of this product in your company?

both B2B & B2C

EFFECT ON BUSINESS GOALS:

How did using this product affect your business goals?

  • It gathered and analyzed reports and data to help Improve and customize marketing campaigns.
  • It automated marketing processes, allowing users to concentrate on more crucial tasks.
  • It helped in engaging customers timely and intelligently for better close rates.
  • It enhanced brand and messaging consistency with custom templates and standards.
  • It shortened sales cycles with faster response times and better marketing strategies.

PRICING & COSTS

What was the cost of implementing this product?

9 dollars

What is your total annual cost for using this product?

9 dollars

How long is your contract with the vendor?

Unlimited

Did you get any discount for this product? How much?

its confidential

FEATURE DETAILS

Platform

Customization
5
amazing