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Alexa Review

Alexa
Our score: 9.0 User satisfaction: 99%

What is Alexa?

Alexa is a website traffic analysis tool that enables users to access critical information about their websites and that of their competitors. These valuable data include traffic sources, monthly searches, keyword and key phrase usage, traffic statistics, and website comparisons to mention a few. Alexa gathers all these information and analyzes them to help you discover insights and opportunities on how to improve your SEO, maximize the performance of your websites, boost your visibility, and rank high in the search engine results page.

In ranking websites on a global scale, Alexa utilizes a proprietary methodology to calculate their ranks based on a website’s combined estimated average of daily unique visitors and its estimated number of pageviews over the past 3 months. A country-specific ranking is also provided.

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Overview of Alexa Benefits

Alexa has now become a critical factor in determining a website’s success and growth. Developed and maintained by Amazon, Alexa helps businesses access website details such as traffic and rank, allowing them to discover, maximize, and work on actionable ideas to drive their business forward.

With Alexa, you are able to see where your websites rank as well as who and where your competitors are. The service gives you a clear picture of how your website’s performance, traffic, and other indicators fare against theirs and what you can do to further improve your websites. Alexa also helps you discover opportunities that you can work on to boost your SEO and reach more people, contacts, leads, and prospects.

To improve your SEO, you need to know which keywords are best for your website. Alexa helps you find and concentrate on low competition keywords to bolster your SEO while avoiding competition. At the same time, Alexa allows you to see what keywords your competitors are using and take advantage of that knowledge by creating SEO strategies that will get your business way ahead.

Alexa delivers a platform that lets you discover and act on SEO opportunities and give you the SEO tools you need to improve your site’s performance and visibility so you can fully monetize your website.

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Overview of Alexa Features

  • Keyword Difficulty Tool
  • Competitor Keyword Matrix
  • On-Page SEO Checker
  • Competitor Backlink Checker
  • SEO Audit Tool
  • Audience Overlap Tool
  • Site Comparisons
  • Website Traffic Statistics
  • Find Similar Sites Search
  • Top Sites Search

Alexa Position In Our Categories

Because businesses have particular business-related demands, it is only wise that they abstain from buying a one-size-fits-all, ”best” software solution. Be that as it may, it would be futile to come across such a software product even among branded software systems. The best step to undertake can be to set down the numerous significant functions which merit examination including crucial features, price terms, technical skill competence of staff, company size, etc. Next, you should double down on your research through and through. Read these Alexa evaluations and scrutinize the other software products in your list in detail. Such all-encompassing product research makes sure you steer clear of unfit apps and choose the system which has all the features your business requires for optimal results.

Position of Alexa in our main categories:

TOP 50

Alexa is one of the top 50 SEO Software products

If you are considering Alexa it could also be beneficial to analyze other subcategories of SEO Software listed in our base of SaaS software reviews.

Enterprises have different wants and requirements and no software application can be perfect in such a scenario. It is useless to try to find a perfect out-of-the-box software product that meets all your business requirements. The smart thing to do would be to customize the system for your unique requirements, employee skill levels, finances, and other factors. For these reasons, do not hurry and invest in well-publicized trendy applications. Though these may be widely used, they may not be the best fit for your particular wants. Do your research, check out each short-listed system in detail, read a few Alexa SEO Software reviews, contact the vendor for explanations, and finally settle for the product that offers what you require.

How Much Does Alexa Cost?

Alexa Pricing Plans:

Free Trial

Essentials

$99/month

Advanced

$149/month

Advanced High Traffic

$799/month

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What are Alexa pricing details?

Alexa Pricing Plans:

Free Trial

Essentials

$99/month

Advanced

$149/month

Advanced High Traffic

$799/month

Alexa offers three enterprise pricing packages for users to choose from. Give the details a look, and select the best plan for your company:

Essentials – $99/month

  • 1 Site Audit per month
  • Limited Organic Keyword Research
  • 100 Competitor Keyword Matrix
  • 100 Keyword Difficulty Tool
  • Organic Keyword Share of Voice
  • Up to 50 Million Pageviews per month

Advanced – $149/month

  • All Essentials Features
  • 2 Site Audits Per months
  • Paid Keyword Research
  • Unlimited Organic Keyword Research
  • Competitor Keyword Matrix (Unlimited)
  • Competitor Backlink Checker
  • Keyword Share of Voice (Unlimited)
  • On-Page SEO Checker
  • Up to 200 Million Pageviews per month

Advanced High Traffic – $799/month

  • All Advanced Features
  • Up to 1 Billion Pageviews per month

User Satisfaction

Positive Social Media Mentions 134
Negative Social Media Mentions 1

We are aware that when you make a decision to buy a SEO Software it’s vital not only to see how experts rank it in their reviews, but also to check whether the actual users and businesses that bought these solutions are genuinely happy with the service. That’s why we’ve designer our behavior-based Customer Satisfaction Algorithm™ that aggregates customer reviews, comments and Alexa reviews across a vast array of social media sites. The data is then featured in an easy to digest way showing how many customers had positive and negative experience with Alexa. With that information at hand you should be ready to make an informed business decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted
  • On Premise

Language Support

  • English

Pricing Model

  • Monthly payment

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business
  • Freelancers

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

What integrations are available for Alexa?

No information available.

Alexa User Reviews

Alexa average rating:

Average score
4/5 (4 user reviews)
4/5

Overall impression

5/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Write your own review of this product

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The most favorable review

Granville

PROS: Quite frankly, I’ve integrated Alexa so deep into my everyday routine. From the moment I wake up down to when I hit the bed at night, I rely on this program to make my day run more smoothly. Alexa is everything one would look for in a virtual assistant—responsive and automated. It’s nice to have the coffee brewed and ready for you while you go about your other tasks, after all.

CONS: Just like everything online and offline these days, you have to be wary of the information that you share to (and through) Alexa. It has recording capabilities that you’ll never know might incriminate you someday. All I’m saying is that Alexa is a good program and all, but don’t divulge too much of your private life too.

Reviewed 6 years ago

Read full review >

The least favorable review

Niko

PROS: I like several things about this tool. It has been a great help to us when it comes to looking at trends, coming up with analysis and results, as well as compiling data. I have also been able to use this to help out with our business, thanks to how it has helped me come up with improvements and new strategies to further benefit the bottom line. It has also been helpful when it comes to looking at our competitors to see what they're doing right and what they're doing wrong. As a result, we've been able to take the best from that and gain new customers. I also like how it equips us with information with regards to website traffic, such as what drives it, how it works, and insights on what drives down traffic down and how you can prevent that from happening again.

CONS: I have to say that the toolbar could be more user-friendly. I am also not a big fan of the restrictions that come with the free version. I also think that the version with added features is priced a little too steeply.

Reviewed 6 years ago

Read full review >

More reviews from 4 actual users:

Sort by:

Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

It’s a great resource

Read full review >
Garnet
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

3/5

Ease of Use

Published on: 02.09.2021 Company Size: More than 100 Employees Industry: Hospital & Health Care

PROS: I like how this has made everything so convenient. Thanks to it, I can add things to my shopping list even if I don't have a pen or paper nearby. It has kept me up to date with the news and has even suggested stories to me. It has also helped me handle my kids, as they can play games with it and they're amused that it can talk back to them.

CONS: I think there can be improvements made when it comes to voice recognition. There have been times where I swear that I am saying the words as clearly as I can and she still doesn't get what I'm saying. I've also often had to lower down the volume just for it to hear me and do what I am asking it to do. That's an improvement I'd like to see in future versions.

What do you think about this review?

Great Poor

More than just a virtual assistant.

Read full review >
Sammie
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

4/5

Ease of Use

Published on: 09.03.2021 Company Size: More than 100 Employees Industry: Information Technology and Services

PROS: You can go anywhere in the modern world and they will likely know or have heard of Alexa. The volume of users itself is already astounding. And rightfully so because Alexa does its job well. It can take notes for you, among other day-to-day tasks that it can assist you with. It’s quite responsive, all things considered. You don’t have to spend a bulk of your time repeating yourself because Alexa can easily translate your speech into action right away. I know the developers are continually adding more features into this program, and I honestly can’t wait to see what else they have in store for users.

CONS: Alexa, somehow, only keeps the history of your intent and not the text in its database. Plus, you better prepare for days of frustration when your request isn’t matched by the right response. These, and the fact that they are still not available to developers, all is good otherwise.

What do you think about this review?

Great Poor
Show More User Reviews (4)

Incredibly useful tool

Read full review >
Niko
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 18.09.2019 Company Size: 51-100 Employees Industry: Entertainment

PROS: I like several things about this tool. It has been a great help to us when it comes to looking at trends, coming up with analysis and results, as well as compiling data. I have also been able to use this to help out with our business, thanks to how it has helped me come up with improvements and new strategies to further benefit the bottom line. It has also been helpful when it comes to looking at our competitors to see what they're doing right and what they're doing wrong. As a result, we've been able to take the best from that and gain new customers. I also like how it equips us with information with regards to website traffic, such as what drives it, how it works, and insights on what drives down traffic down and how you can prevent that from happening again.

CONS: I have to say that the toolbar could be more user-friendly. I am also not a big fan of the restrictions that come with the free version. I also think that the version with added features is priced a little too steeply.

What do you think about this review?

Great Poor

A great day-to-day companion/assistant.

Read full review >
Granville
4/5

Overall impression

3/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 08.09.2019 Company Size: 11-50 Employees Industry: Primary/Secondary Education

PROS: Quite frankly, I’ve integrated Alexa so deep into my everyday routine. From the moment I wake up down to when I hit the bed at night, I rely on this program to make my day run more smoothly. Alexa is everything one would look for in a virtual assistant—responsive and automated. It’s nice to have the coffee brewed and ready for you while you go about your other tasks, after all.

CONS: Just like everything online and offline these days, you have to be wary of the information that you share to (and through) Alexa. It has recording capabilities that you’ll never know might incriminate you someday. All I’m saying is that Alexa is a good program and all, but don’t divulge too much of your private life too.

What do you think about this review?

Great Poor
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Alexa user reviews

It’s a great resource

Read full review >
Garnet
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

3/5

Ease of Use

Published on: 02.09.2021 Company Size: More than 100 Employees Industry: Hospital & Health Care

More than just a virtual assistant.

Read full review >
Sammie
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

4/5

Ease of Use

Published on: 09.03.2021 Company Size: More than 100 Employees Industry: Information Technology and Services

Incredibly useful tool

Read full review >
Niko
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 18.09.2019 Company Size: 51-100 Employees Industry: Entertainment

A great day-to-day companion/assistant.

Read full review >
Granville
4/5

Overall impression

3/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 08.09.2019 Company Size: 11-50 Employees Industry: Primary/Secondary Education
Nestor Gilbert

By Nestor Gilbert

Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.

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