Alexa is a website traffic analysis tool that enables users to access critical information about their websites and that of their competitors. These valuable data include traffic sources, monthly searches, keyword and key phrase usage, traffic statistics, and website comparisons to mention a few. Alexa gathers all these information and analyzes them to help you discover insights and opportunities on how to improve your SEO, maximize the performance of your websites, boost your visibility, and rank high in the search engine results page.
In ranking websites on a global scale, Alexa utilizes a proprietary methodology to calculate their ranks based on a website’s combined estimated average of daily unique visitors and its estimated number of pageviews over the past 3 months. A country-specific ranking is also provided.
Show MoreAlexa has now become a critical factor in determining a website’s success and growth. Developed and maintained by Amazon, Alexa helps businesses access website details such as traffic and rank, allowing them to discover, maximize, and work on actionable ideas to drive their business forward.
With Alexa, you are able to see where your websites rank as well as who and where your competitors are. The service gives you a clear picture of how your website’s performance, traffic, and other indicators fare against theirs and what you can do to further improve your websites. Alexa also helps you discover opportunities that you can work on to boost your SEO and reach more people, contacts, leads, and prospects.
To improve your SEO, you need to know which keywords are best for your website. Alexa helps you find and concentrate on low competition keywords to bolster your SEO while avoiding competition. At the same time, Alexa allows you to see what keywords your competitors are using and take advantage of that knowledge by creating SEO strategies that will get your business way ahead.
Alexa delivers a platform that lets you discover and act on SEO opportunities and give you the SEO tools you need to improve your site’s performance and visibility so you can fully monetize your website.
Show MoreBecause companies have distinct business-related wants, it is sensible they steer clear of picking an all-in-one, “perfect” software solution. Nevertheless, it is futile to stumble on such application even among well-known software systems. The reasonable step to undertake would be to shortlist the varied vital factors that demand scrutiny such as important features, costing, technical skill ability of the employees, business size, etc. The second step is, you must conduct the research exhaustively. Read these Alexa reviews and explore the other applications in your shortlist more closely. Such detailed research ascertains you stay away from unsuitable apps and select the one that provides all the benefits your business requires.
Position of Alexa in our main categories:
Alexa is one of the top 50 SEO Software products
If you are considering Alexa it might also be beneficial to investigate other subcategories of Best SEO Software listed in our database of B2B software reviews.
Enterprises have diverse wants and requirements and no software application can be perfect in such a scenario. It is useless to try to find a perfect out-of-the-box software system that fulfills all your business wants. The wise thing to do would be to adapt the solution for your specific requirements, employee skill levels, budget, and other elements. For these reasons, do not hurry and pay for well-publicized trendy solutions. Though these may be widely used, they may not be the perfect fit for your unique needs. Do your groundwork, check out each short-listed application in detail, read a few Alexa Best SEO Software reviews, speak to the seller for clarifications, and finally settle for the product that presents what you require.
Alexa Pricing Plans:
$99/month
$149/month
$799/month
Alexa Pricing Plans:
Free Trial
Essentials
$99/month
Advanced
$149/month
Advanced High Traffic
$799/month
Alexa offers three enterprise pricing packages for users to choose from. Give the details a look, and select the best plan for your company:
Essentials – $99/month
Advanced – $149/month
Advanced High Traffic – $799/month
We realize that when you decide to buy a SEO Software it’s vital not only to learn how experts evaluate it in their reviews, but also to discover if the real users and businesses that bought it are actually happy with the service. Because of that need we’ve devised our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Alexa reviews across a broad range of social media sites. The information is then featured in an easy to digest way indicating how many people had positive and negative experience with Alexa. With that information available you will be equipped to make an informed purchasing choice that you won’t regret.
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Alexa average rating:
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ADD A REVIEWThe most favorable review
PROS: I like several things about this tool. It has been a great help to us when it comes to looking at trends, coming up with analysis and results, as well as compiling data. I have also been able to use this to help out with our business, thanks to how it has helped me come up with improvements and new strategies to further benefit the bottom line. It has also been helpful when it comes to looking at our competitors to see what they're doing right and what they're doing wrong. As a result, we've been able to take the best from that and gain new customers. I also like how it equips us with information with regards to website traffic, such as what drives it, how it works, and insights on what drives down traffic down and how you can prevent that from happening again.
CONS: I have to say that the toolbar could be more user-friendly. I am also not a big fan of the restrictions that come with the free version. I also think that the version with added features is priced a little too steeply.
The least favorable review
PROS: Quite frankly, I’ve integrated Alexa so deep into my everyday routine. From the moment I wake up down to when I hit the bed at night, I rely on this program to make my day run more smoothly. Alexa is everything one would look for in a virtual assistant—responsive and automated. It’s nice to have the coffee brewed and ready for you while you go about your other tasks, after all.
CONS: Just like everything online and offline these days, you have to be wary of the information that you share to (and through) Alexa. It has recording capabilities that you’ll never know might incriminate you someday. All I’m saying is that Alexa is a good program and all, but don’t divulge too much of your private life too.
More reviews from 4 actual users:
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It’s a great resource
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PROS: I like how this has made everything so convenient. Thanks to it, I can add things to my shopping list even if I don't have a pen or paper nearby. It has kept me up to date with the news and has even suggested stories to me. It has also helped me handle my kids, as they can play games with it and they're amused that it can talk back to them.
CONS: I think there can be improvements made when it comes to voice recognition. There have been times where I swear that I am saying the words as clearly as I can and she still doesn't get what I'm saying. I've also often had to lower down the volume just for it to hear me and do what I am asking it to do. That's an improvement I'd like to see in future versions.
More than just a virtual assistant.
Read full review >Overall impression
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PROS: You can go anywhere in the modern world and they will likely know or have heard of Alexa. The volume of users itself is already astounding. And rightfully so because Alexa does its job well. It can take notes for you, among other day-to-day tasks that it can assist you with. It’s quite responsive, all things considered. You don’t have to spend a bulk of your time repeating yourself because Alexa can easily translate your speech into action right away. I know the developers are continually adding more features into this program, and I honestly can’t wait to see what else they have in store for users.
CONS: Alexa, somehow, only keeps the history of your intent and not the text in its database. Plus, you better prepare for days of frustration when your request isn’t matched by the right response. These, and the fact that they are still not available to developers, all is good otherwise.
Incredibly useful tool
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
PROS: I like several things about this tool. It has been a great help to us when it comes to looking at trends, coming up with analysis and results, as well as compiling data. I have also been able to use this to help out with our business, thanks to how it has helped me come up with improvements and new strategies to further benefit the bottom line. It has also been helpful when it comes to looking at our competitors to see what they're doing right and what they're doing wrong. As a result, we've been able to take the best from that and gain new customers. I also like how it equips us with information with regards to website traffic, such as what drives it, how it works, and insights on what drives down traffic down and how you can prevent that from happening again.
CONS: I have to say that the toolbar could be more user-friendly. I am also not a big fan of the restrictions that come with the free version. I also think that the version with added features is priced a little too steeply.
A great day-to-day companion/assistant.
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
PROS: Quite frankly, I’ve integrated Alexa so deep into my everyday routine. From the moment I wake up down to when I hit the bed at night, I rely on this program to make my day run more smoothly. Alexa is everything one would look for in a virtual assistant—responsive and automated. It’s nice to have the coffee brewed and ready for you while you go about your other tasks, after all.
CONS: Just like everything online and offline these days, you have to be wary of the information that you share to (and through) Alexa. It has recording capabilities that you’ll never know might incriminate you someday. All I’m saying is that Alexa is a good program and all, but don’t divulge too much of your private life too.
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It’s a great resource
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
More than just a virtual assistant.
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
Incredibly useful tool
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
A great day-to-day companion/assistant.
Read full review >Overall impression
Customer Support
Value for Money
Ease of Use
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