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Alexa Review

Alexa
Our score: 9.0 User satisfaction: 99%

What is Alexa?

Alexa is a website traffic analysis tool that enables users to access critical information about their websites and that of their competitors. These valuable data include traffic sources, monthly searches, keyword and key phrase usage, traffic statistics, and website comparisons to mention a few. Alexa gathers all these information and analyzes them to help you discover insights and opportunities on how to improve your SEO, maximize the performance of your websites, boost your visibility, and rank high in the search engine results page.

In ranking websites on a global scale, Alexa utilizes a proprietary methodology to calculate their ranks based on a website’s combined estimated average of daily unique visitors and its estimated number of pageviews over the past 3 months. A country-specific ranking is also provided.

Overview of Alexa Benefits

Alexa has now become a critical factor in determining a website’s success and growth. Developed and maintained by Amazon, Alexa helps businesses access website details such as traffic and rank, allowing them to discover, maximize, and work on actionable ideas to drive their business forward.

With Alexa, you are able to see where your websites rank as well as who and where your competitors are. The service gives you a clear picture of how your website’s performance, traffic, and other indicators fare against theirs and what you can do to further improve your websites. Alexa also helps you discover opportunities that you can work on to boost your SEO and reach more people, contacts, leads, and prospects.

To improve your SEO, you need to know which keywords are best for your website. Alexa helps you find and concentrate on low competition keywords to bolster your SEO while avoiding competition. At the same time, Alexa allows you to see what keywords your competitors are using and take advantage of that knowledge by creating SEO strategies that will get your business way ahead.

Alexa delivers a platform that lets you discover and act on SEO opportunities and give you the SEO tools you need to improve your site’s performance and visibility so you can fully monetize your website.

Overview of Alexa Features

  • Keyword Difficulty Tool
  • Competitor Keyword Matrix
  • On-Page SEO Checker
  • Competitor Backlink Checker
  • SEO Audit Tool
  • Audience Overlap Tool
  • Site Comparisons
  • Website Traffic Statistics
  • Find Similar Sites Search
  • Top Sites Search

Alexa Position In Our Categories

Knowing that businesses have distinct business needs, it is only logical they steer clear of deciding on a one-size-fits-all, “perfect” software solution. Just the same, it would be hard to try to find such an app even among widely used software products. The practical thing to undertake is to take note of the several key factors that require inspection including major features, plans, technical skill capability of staff, business size, etc. Next, you must conduct the product research comprehensively. Have a look at some of these Alexa review articles and scrutinize each of the solutions in your shortlist more closely. Such well-rounded product research ascertain you circumvent poorly fit apps and pay for the system that delivers all the aspects your business requires.

Position of Alexa in our main categories:

TOP 20

Alexa is one of the top 20 SEO Software products

If you are considering Alexa it may also be beneficial to check out other subcategories of SEO Software listed in our base of SaaS software reviews.

It is essential to realize that virtually no software in the SEO Software category will be an ideal solution that can fulfill all the requirements of various company types, sizes and industries. It may be a good idea to read a few Alexa SEO Software reviews first as specific solutions can dominate only in a very narrow group of applications or be created with a really specific industry in mind. Others may work with an intention of being easy and intuitive and as a result lack advanced features needed by more experienced users. You can also come across services that cater to a wide group of customers and provide a powerful feature base, however that usually comes at a more significant cost of such a software. Make sure you're aware of your needs so that you select a software that offers all the functionalities you look for.

How Much Does Alexa Cost?

Alexa Pricing Plans:

Free Trial

Essentials

$99/month

Advanced

$149/month

Advanced High Traffic

$799/month

Alexa offers three enterprise pricing packages for users to choose from. Give the details a look, and select the best plan for your company:

Essentials – $99/month

  • 1 Site Audit per month
  • Limited Organic Keyword Research
  • 100 Competitor Keyword Matrix
  • 100 Keyword Difficulty Tool
  • Organic Keyword Share of Voice
  • Up to 50 Million Pageviews per month

Advanced – $149/month

  • All Essentials Features
  • 2 Site Audits Per months
  • Paid Keyword Research
  • Unlimited Organic Keyword Research
  • Competitor Keyword Matrix (Unlimited)
  • Competitor Backlink Checker
  • Keyword Share of Voice (Unlimited)
  • On-Page SEO Checker
  • Up to 200 Million Pageviews per month

Advanced High Traffic – $799/month

  • All Advanced Features
  • Up to 1 Billion Pageviews per month

User Satisfaction

Positive Social Media Mentions 134
Negative Social Media Mentions 1

We realize that when you make a decision to buy SEO Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Alexa reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Alexa. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

Video

Technical details

Devices Supported

  • Windows
  • Mac
  • Web-based

Deployment

  • Cloud Hosted
  • On Premise

Language Support

  • English

Pricing Model

  • Monthly payment

Customer Types

  • Small Business
  • Large Enterprises
  • Medium Business
  • Freelancers

What Support Does This Vendor Offer?

  • email
  • phone
  • live support
  • training
  • tickets

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Alexa Comparisons

Alexa user reviews

It’s a great resource

Read full review >
Garnet
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

3/5

Ease of Use

Published on: 08.11.2019 Company Size: More than 100 Employees Industry: Hospital & Health Care

More than just a virtual assistant.

Read full review >
Sammie
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

4/5

Ease of Use

Published on: 27.10.2019 Company Size: More than 100 Employees Industry: Information Technology and Services

Incredibly useful tool

Read full review >
Niko
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 18.09.2019 Company Size: 51-100 Employees Industry: Entertainment

A great day-to-day companion/assistant.

Read full review >
Granville
4/5

Overall impression

3/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 08.09.2019 Company Size: 11-50 Employees Industry: Primary/Secondary Education

What are Alexa pricing details?

Alexa Pricing Plans:

Free Trial

Essentials

$99/month

Advanced

$149/month

Advanced High Traffic

$799/month

Alexa offers three enterprise pricing packages for users to choose from. Give the details a look, and select the best plan for your company:

Essentials – $99/month

  • 1 Site Audit per month
  • Limited Organic Keyword Research
  • 100 Competitor Keyword Matrix
  • 100 Keyword Difficulty Tool
  • Organic Keyword Share of Voice
  • Up to 50 Million Pageviews per month

Advanced – $149/month

  • All Essentials Features
  • 2 Site Audits Per months
  • Paid Keyword Research
  • Unlimited Organic Keyword Research
  • Competitor Keyword Matrix (Unlimited)
  • Competitor Backlink Checker
  • Keyword Share of Voice (Unlimited)
  • On-Page SEO Checker
  • Up to 200 Million Pageviews per month

Advanced High Traffic – $799/month

  • All Advanced Features
  • Up to 1 Billion Pageviews per month

What integrations are available for Alexa?

No information available.

Alexa average rating:

Average score
4/5 (4 user reviews)
4/5

Overall impression

5/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Write your own review of this product

ADD A REVIEW

The most favorable review

Niko

PROS: I like several things about this tool. It has been a great help to us when it comes to looking at trends, coming up with analysis and results, as well as compiling data. I have also been able to use this to help out with our business, thanks to how it has helped me come up with improvements and new strategies to further benefit the bottom line. It has also been helpful when it comes to looking at our competitors to see what they're doing right and what they're doing wrong. As a result, we've been able to take the best from that and gain new customers. I also like how it equips us with information with regards to website traffic, such as what drives it, how it works, and insights on what drives down traffic down and how you can prevent that from happening again.

CONS: I have to say that the toolbar could be more user-friendly. I am also not a big fan of the restrictions that come with the free version. I also think that the version with added features is priced a little too steeply.

Reviewed 7 months ago

Read full review >

The least favorable review

Niko

PROS: I like several things about this tool. It has been a great help to us when it comes to looking at trends, coming up with analysis and results, as well as compiling data. I have also been able to use this to help out with our business, thanks to how it has helped me come up with improvements and new strategies to further benefit the bottom line. It has also been helpful when it comes to looking at our competitors to see what they're doing right and what they're doing wrong. As a result, we've been able to take the best from that and gain new customers. I also like how it equips us with information with regards to website traffic, such as what drives it, how it works, and insights on what drives down traffic down and how you can prevent that from happening again.

CONS: I have to say that the toolbar could be more user-friendly. I am also not a big fan of the restrictions that come with the free version. I also think that the version with added features is priced a little too steeply.

Reviewed 7 months ago

Read full review >

More reviews from 4 actual users:

Sort by:

Latest
  • Latest
  • Most useful
  • Most positive
  • Most negative

It’s a great resource

Read full review >
Garnet
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

3/5

Ease of Use

Published on: 08.11.2019 Company Size: More than 100 Employees Industry: Hospital & Health Care

PROS: I like how this has made everything so convenient. Thanks to it, I can add things to my shopping list even if I don't have a pen or paper nearby. It has kept me up to date with the news and has even suggested stories to me. It has also helped me handle my kids, as they can play games with it and they're amused that it can talk back to them.

CONS: I think there can be improvements made when it comes to voice recognition. There have been times where I swear that I am saying the words as clearly as I can and she still doesn't get what I'm saying. I've also often had to lower down the volume just for it to hear me and do what I am asking it to do. That's an improvement I'd like to see in future versions.

What do you think about this review? Great Poor

More than just a virtual assistant.

Read full review >
Sammie
4/5

Overall impression

4/5

Customer Support

3/5

Value for Money

4/5

Ease of Use

Published on: 27.10.2019 Company Size: More than 100 Employees Industry: Information Technology and Services

PROS: You can go anywhere in the modern world and they will likely know or have heard of Alexa. The volume of users itself is already astounding. And rightfully so because Alexa does its job well. It can take notes for you, among other day-to-day tasks that it can assist you with. It’s quite responsive, all things considered. You don’t have to spend a bulk of your time repeating yourself because Alexa can easily translate your speech into action right away. I know the developers are continually adding more features into this program, and I honestly can’t wait to see what else they have in store for users.

CONS: Alexa, somehow, only keeps the history of your intent and not the text in its database. Plus, you better prepare for days of frustration when your request isn’t matched by the right response. These, and the fact that they are still not available to developers, all is good otherwise.

What do you think about this review? Great Poor

Incredibly useful tool

Read full review >
Niko
4/5

Overall impression

4/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 18.09.2019 Company Size: 51-100 Employees Industry: Entertainment

PROS: I like several things about this tool. It has been a great help to us when it comes to looking at trends, coming up with analysis and results, as well as compiling data. I have also been able to use this to help out with our business, thanks to how it has helped me come up with improvements and new strategies to further benefit the bottom line. It has also been helpful when it comes to looking at our competitors to see what they're doing right and what they're doing wrong. As a result, we've been able to take the best from that and gain new customers. I also like how it equips us with information with regards to website traffic, such as what drives it, how it works, and insights on what drives down traffic down and how you can prevent that from happening again.

CONS: I have to say that the toolbar could be more user-friendly. I am also not a big fan of the restrictions that come with the free version. I also think that the version with added features is priced a little too steeply.

What do you think about this review? Great Poor

A great day-to-day companion/assistant.

Read full review >
Granville
4/5

Overall impression

3/5

Customer Support

4/5

Value for Money

4/5

Ease of Use

Published on: 08.09.2019 Company Size: 11-50 Employees Industry: Primary/Secondary Education

PROS: Quite frankly, I’ve integrated Alexa so deep into my everyday routine. From the moment I wake up down to when I hit the bed at night, I rely on this program to make my day run more smoothly. Alexa is everything one would look for in a virtual assistant—responsive and automated. It’s nice to have the coffee brewed and ready for you while you go about your other tasks, after all.

CONS: Just like everything online and offline these days, you have to be wary of the information that you share to (and through) Alexa. It has recording capabilities that you’ll never know might incriminate you someday. All I’m saying is that Alexa is a good program and all, but don’t divulge too much of your private life too.

What do you think about this review? Great Poor
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Reviewed By Nestor Gilbert
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