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User review of Aritic PinPoint

An all-in-one marketing automation platform

- by Stephen Kang

USER SATISFACTION

RECOMMENDATION
7 out of 7
Definitely
COST EFFICENCY
7out of 7
Superb
OVERALL IMPRESSION
5out of 5
amazing
EASE OF USE
5out of 5
amazing
CUSTOMER SUPPORT
5out of 5
amazing

PROS & CONS

What are the best aspects of this product?

We use Aritic PinPoint for almost all our marketing activities and campaigns. Emails, landing pages, mobile marketing, video marketing, website tracking, lead scoring, contact segmenting, contact lists, email filters, etc. Everything is available in this tool, and it is super easy to navigate through the tool. We use Salesforce CRM, and we could integrate it very easily. The bidirectional CRM sync is a great advantage.

What aspects are problematic or could work better?

I think there is a lot of scope to incorporate more design features. The BEEFree editor and drag and drop editors are good, still I find lot of restrictions in aspects of design. Maybe more integration with other design platforms may help here.

What features/services would you like to see in future versions of this product?

Good product. Very comprehensive and an all-rounder. Highly recommended.

Are you a current user of this product?

No

USER DETAILS

How long have you been using this product?

Less than 1 month

COMPANY DETAILS

What is your company size?

1-10 Employees

What is your industry?

Marketing and Advertising

USAGE & IMPLEMENTATION

FEATURE DETAILS

Email Marketing

Automated Email Responses
5
amazing
Building and Personalizing Emails
5
amazing
Sending Outbound Emails
5
amazing
Manage Email Deliverability
5
amazing

Online Marketing

Mobile Optimized
5
amazing
A/B Testing
5
amazing
Dynamic Content
5
amazing
Landing Pages and Forms
5
amazing
Search Tracking and Optimization
5
amazing

Lead Management

CRM Lead Integration
5
amazing
Automated Alerts and Tasks
5
amazing
Online Behavior Tracking
5
amazing
Lead Nurturing
5
amazing
Lead Scoring and Grading
5
amazing
Segmentation
5
amazing
Data Quality Management
5
amazing
Marketing Lead Database
5
amazing

Campaign Management

Budgeting
5
amazing
Calendar
5
amazing
Event/Webinar Marketing
5
amazing
Program Management
5
amazing

Social

Social Ads
5
amazing
Social Sharing
5
amazing
Social Campaigns
5
amazing
Social Engagement
5
amazing
Social Listening
5
amazing

Reporting and Analytics

Basic Reporting
5
amazing
Revenue Analytics
5
amazing
ROI Analytics
5
amazing
Web Analytics
5
amazing
SEO/Keyword Analytics
5
amazing

Platform

Sandbox/Test Environments
5
amazing
Customization
5
amazing
Workflow Capability
5
amazing
User, Role, and Access Management
5
amazing
Internationalization
5
amazing
Performance and Reliability
5
amazing
Output Document Generation
5
amazing

Integration

Data Import & Export Tools
5
amazing
Integration APIs
5
amazing
Breadth of Partner Applications
5
amazing