Best for enterprise businesses

What are the best aspects of this product?

Aritic PinPoint has some powerful features that fit best for an enterprise. I have used this tool in my last company and it really worked well there. We had a user base of 1,00,000 which we could handle smoothly on Aritic PinPoint. The integrations were an asset and ofcourse, their ABM feature was the best we've seen.

What aspects are problematic or could work better?

I am working for a startup now and we are just starting off with our lead acquisitions. Initially I had opted for Aritic PinPoint only, then realized, it is best when you have a stable lead inflow. They do have a small plan for SMBs but still if your company is in a very very nascent stage, don't go for Aritic PinPoint. I had to contact their support team who suggested me to check out their other product which they have for SMBs only.

What features/services would you like to see in future versions of this product?

It is a very complex product. Be sure that you have time to properly understand the features.

What specific problems in your company were solved by this product?

Our target in my previous company was to acquire leads and nurture them with properly placed content marketing. I think Aritic PinPoint was a great investment in bring together our paid ad team, organic marketing team, and sales team to achieve our targets.

Are you a current user of this product?

No