Power-packed comprehensive marketing automation tool

What are the best aspects of this product?

Aritic PinPoint is an absolute powerhouse when it comes to customer tracking and anonymous visitor nurturing. I use Aritic PinPoint to nurture my anonymous visitors and convert them into leads. Their retargeting ad system is superb and works really well when you are trying to do only inbound marketing. The kiosk mode nurturing is also a great addition when you don't want to use cookies to track user behavior.

What aspects are problematic or could work better?

Aritic PinPoint is has so many features, some very minute and some too detailed. Sometimes it takes me more time to understand the complexity of this product. Otherwise, this tool has the best of everything put together in one place, like they say an integrated solution.

What features/services would you like to see in future versions of this product?

I strongly recommend any B2B business to try Aritic PinPoint for its anonymous lead nurturing features, and 360-degree lead profiling and management options.

What specific problems in your company were solved by this product?

My main concern was to properly segment my customer base as well as continue my lead acquisition practices. Thanks to dynamic segmentation in Aritic PinPoint, now I focus more on improving my practices and strategies. To implement and get desired results, i have this tool with me. Adding here - Their bidirectional Salesforce integration has been a boon for me. [PS: You should check their integration list.]

Are you a current user of this product?

No