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User review of Bluekai

Offers extensive data solutions

- by Heather

USER SATISFACTION

RECOMMENDATION
7 out of 7
Definitely
COST EFFICENCY
7out of 7
Superb
OVERALL IMPRESSION
5out of 5
amazing
EASE OF USE
5out of 5
amazing
CUSTOMER SUPPORT
5out of 5
amazing

PROS & CONS

What are the best aspects of this product?

For me, the most impressive part about BlueKai is the audience segments which are large scale and built out wonderfully well.

What aspects are problematic or could work better?

The only glitch is the integration with DSPs do not have clear descriptions about what segments are available.

What specific problems in your company were solved by this product?

We use BlueKai to effectively do targeting for digital advertising campaigns. The app offers excellent scale and targeting features.

Are you a current user of this product?

Yes

USER DETAILS

What is your role with this product?

  • I use it myself

How long have you been using this product?

1-3 years

COMPANY DETAILS

What is your company size?

More than 100 Employees

What is your industry?

Marketing and Advertising

USAGE & IMPLEMENTATION

How many people in your company actively use this product?

most employees

PRICING & COSTS

How long is your contract with the vendor?

Less than 1 year

FEATURE DETAILS

No information provided by the reviewer.