What are the best aspects of this product?
BlueKai enables effective user-targeting as the platform tracks about a billion user profiles. The BlueKai Registry enables consumers and users to learn about their digital info that is being gathered by the app.
What aspects are problematic or could work better?
In my opinion, BlueKai lags behind its competitors when it comes to user interface which looks pretty old-fashioned.
What specific problems in your company were solved by this product?
I use BlueKai to collect consumer data to optimize our campaigns.
Are you a current user of this product?
Yes
What is your role with this product?
How long have you been using this product?
1-3 years
What is your company size?
More than 100 Employees
What is your industry?
Marketing and Advertising
How many people in your company actively use this product?
several employees
How long is your contract with the vendor?
Less than 1 year
EU Office: 1 Agios Georgios Street, 7600 , Athienou, Larnaca, Cyprus
US Office: 120 St James Ave Floor 6, Boston, MA 02116
GET LISTED