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BrightTarget Review
What is BrightTarget?
BrightTarget by Sidetrade is a B2B sales and marketing predictive software for professionals that enables users to understand, acquire, retain and grow valuable customers. It delivers the value data science has to offer and allows businesses to uncover valuable information from their data. BT’s customer profiling helps marketers understand their customers, predict individual CLV (Customer Lifetime Value) and discover new segments by generating new predictive insights. Predictive lead scoring delivers reliable scoring that scores prospects based on the likelihood of their conversion, resulting in improved customer acquisition rates and better sale effort prioritization. Its product recommendation features help uncover the hidden value in collected data to offer customers the right kind of products and services and deliver maximum value to them.
Show MoreOverview of BrightTarget Benefits
BrightTarget’s Data Index combines the internal data with external data signals that include classification data and social media, making predictive capability more powerful. The software measures and tracks the true customer value by predicting Customer Lifetime Value at an individual level, allowing the management to make decisions that help generate business value that’s sustainable. It also helps organizations reduce costs by saving them from having to invest in data scientists, expensive data analytics, hardware and software licenses.
The Data Science as a Service solution runs on the big data platform that combines in-memory, latest and petabyte scale data processing tech to deliver prescriptive and actionable insights directly to the teams. Being a cloud-based system BrightTarget comes with built-in data connectors for major marketing automation and CRM systems, while businesses also have the option to take advantage of the simple API that is file based and supports drag-and-drop functionality. Used by FTSE trading companies, the software ensures data integrity, security and availability by using state of the art infrastructure and architecture.
In addition to helping businesses better understand and retain their customers, grow value of their existing customers and acquire new and more valuable clients, BT also helps explore new market opportunities and find new and better prospects. Marketing and sales teams can forecast sales and revenues using advanced and powerful predictive technologies, while ROI analysis and attribution makes it easier to understand and accurately report on the performance of marketing activities.
Show MoreOverview of BrightTarget Features
- Predictive marketing and sales analytics
- Predictive insights
- Prospect scoring
- Customer profiling
- Predictive lead scoring
- Customer retention
- Product recommendation
- Data index
- Customer Lifetime Value
- Internal/external data combination
- In-memory data processing technology
- Cloud deployment
- Opportunity exploration
- Prospecting
- Sales forecasts
- ROI analysis
- Attribution
- Upsell and cross-sell
BrightTarget Position In Our Categories
Bearing in mind companies have special business-related requirements, it is reasonable they steer clear of adopting a one-size-fits-all, ”best” software solution. Just the same, it would be hard to chance on such application even among branded software products. The correct step to do would be to set down the different chief factors that call for a inspection like major features, budget, technical skill levels of staff members, organizational size, etc. Next, you must conduct your product research to a full extent. Have a look at some BrightTarget reviews and check out each of the software products in your shortlist more closely. Such all-encompassing research makes sure you avoid unsuitable applications and pay for the one that offers all the benefits your company requires in growing the business.
Position of BrightTarget in our main categories:
TOP
100
BrightTarget is one of the top 100 Predictive Analysis Software products
If you are interested in BrightTarget it could also be sensible to check out other subcategories of Predictive Analysis Software gathered in our database of B2B software reviews.
There are trendy and widely used solutions in each software group. But are they automatically the best fit for your company’s special wants? A popular software solution may have thousands of customers, but does it provide what you need? For this reason, do not blindly shell out for popular systems. Read at least a few BrightTarget Predictive Analysis Software reviews and consider the elements that you desire in the software such as the cost, main functionality, available integrations etc. Then, choose a few apps that fit your needs. Try out the free trials of these apps, read online comments, get information from the vendor, and do your investigation meticulously. This in-depth groundwork is sure to aid you select the finest software application for your organization’s special needs.
How Much Does BrightTarget Cost?
BrightTarget Pricing Plans:
Free Trial
What are BrightTarget pricing details?
BrightTarget Pricing Plans:
Free Trial
BrightTarget enterprise pricing is available by quote. Contact the company to determine the best pricing option for your business.
User Satisfaction
Positive Social Media Mentions
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Negative Social Media Mentions
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We are aware that when you make a decision to get a Predictive Analysis Software it’s vital not only to see how experts rank it in their reviews, but also to check if the real users and enterprises that bought it are indeed happy with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that collects customer reviews, comments and BrightTarget reviews across a broad range of social media sites. The data is then presented in an easy to understand format indicating how many clients had positive and negative experience with BrightTarget. With that information at your disposal you will be ready to make an informed purchasing choice that you won’t regret.
Technical details
Devices Supported
- Windows
- Linux
- Mac
- Web-based
Deployment
- Cloud Hosted
Language Support
- English
Pricing Model
- Quote-based
Customer Types
- Large Enterprises
- Medium Business
What Support Does This Vendor Offer?
- phone
- live support
- training
- tickets
What integrations are available for BrightTarget?
BrightTarget offers integration options with various enterprise systems and apps, including Marketo and data connectors for major marketing automation and CRM systems. The file-based standard API for internal systems supports drag-and-drop functionality.
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