This goes beyond “Facebook for business.” It’s actually meant to help in the collaboration between records and individuals.

What are the best aspects of this product?

I like how Chatter isn't just limited to individuals working and doing posts on links. It makes it possible to collaborate in across individuals, files, records, and even through the dashboards themselves. That way, Chatter posts can possess context of the data record. The part where it's brilliant is that it gets you to break the mold of traditional silos in an organization.

What aspects are problematic or could work better?

At times, it can be difficult to receiving an adoption in companies themselves. This would appear to go down in an age where the younger generation can see its worthiness almost right away. At times, it can lead to a storm posts. But then again, it can be manageable by means of weekly/daily digests.

What specific problems in your company were solved by this product?

Possessing training and adoption plan. If there happens to be a newsletter or an e-mail communication going out, it's better to change it. By that would mean switching to a Chatter group and get individuals to follow that group. Acquire buy-in from the get go.

Are you a current user of this product?

Yes