Evergage helps us to track our users

What are the best aspects of this product?

Evergage has outstanding customer service, they are very responsive and they always help when we have some issues with the system, they even help in building campaigns, they always have great advices and suggestions for creating campaigns. With this product we are able to implement A/B testing and to make some changes for the product. It offers great analytics features and you can even use its features for tracking clicks and page views. We are able to keep track of things for both user an account level.

What aspects are problematic or could work better?

I have to say that pathing and funnel report are not very useful, because we cannot get the information we really need. Also, they could improve the visual editor and make it more intuitive. The tool is made for non-developers so it would be great if we could create campaigns directly in the editor instead in the source code area.

What specific problems in your company were solved by this product?

Evergage helps us to measure the A/B tests and the impact of the changes of the product, before releasing it online. Within the product there is an option to add marketing banners and promotions when new features are released. We are able to target specific accounts so we can send more personalized messages. It allows us to keep track of product feedback from Beta-testing and to track the product usage and the usage of new features. It helps in recruiting for market research by using segmentation and personalization.

Are you a current user of this product?

Yes