We can now do things and put them into action with Exponea.

What are the best aspects of this product?

The tool is simple to utilize. Even those who have little or no IT background can easily get by with this software. This is essential since you could end up being a business person incpable of writing code and requests or you may see yourself hiring an IT personnel with very limited business perspective.

What aspects are problematic or could work better?

If you're the kind who is used to dabbing into Google Analytics, it'll take a bit of time to get around this tool. It's a transition at first. But once you get the hang of how Exponea works, then it shouldn't be a long term problem. It'll require some learning curve for first timers.

What specific problems in your company were solved by this product?

We're now in front of the desk tryin to monetize a relatively high traffic volume via t-mobile.cz. With web personalization, lead generation, and behavior bases web layers, we were able to increase our sales several times as much in a matter of months.

Are you a current user of this product?

Yes