In ZOOT we use Exponea daily. It helps us to analyse and automate our data quickly.

What are the best aspects of this product?

It's an easy way to work with our customer base - segment, analyse and then take action. We use it daily to send our newsletter, to improve personalisation based on what customers buy/see, and scenarios based on actions our customers take on e-shop.

They are still working on building the product, so we see new features and improvements first-hand.

What aspects are problematic or could work better?

For advanced solutions and analysis we need the help from Exponea support team. But they respond very quickly and we always find solutions.

What features/services would you like to see in future versions of this product?

Churn prediction.

What specific problems in your company were solved by this product?

Advanced logic in sending newsletter,
Personalised recommendation models of products
Segmentation of our customer base by their behaviour.

Are you a current user of this product?

Yes