It’s an all in one tool that helps us exceed our sales and marketing expectations.

What are the best aspects of this product?

Even though the cost of the standalone product is quite steep, I am still saving money each year because it comes with a lot of impressive features. Instead of buying five apps, I’ve realized that I only need Freshmarketing. Now I mainly use it to generate more leads that I could convert into sales and also for getting feedback.

What aspects are problematic or could work better?

Based on what I’ve seen so far and the feedback that my team has given me, I could say that this product needs to work more to improve its documentation process. Another thing would be the annual cost which is not considered as a budget-friendly at all.

What specific problems in your company were solved by this product?

Utilizing the expertise of Freshmarketer is a big help in launching several sales campaigns that turned out to be a success. I like that we could work directly within the application and monitor results on a real-time basis. Also obtaining a license is not much of an issue so we can continue using the product for as long as we want to.

Are you a current user of this product?

No