What are the best aspects of this product?
Google Analytics provides important information about your site visitors, and this is great tool because you can easily and effectively manage your contents. It has great set of reports and statistics tools. You will get basic reports but you are able to dive deeper into the data so you can make more advanced analysis of it. Don’t worry if you are beginner or if you don’t have any kind of knowledge about Online-anallytics tools, you have lots of videos that will help you and teach you how to use the GA. You should know that the software is made by Google, so you have constant updates and new features. You can even try its mobile app. But, the most important thing is the fact that is for free.
What aspects are problematic or could work better?
When I started with GA I thought that this was a complex platform, and it was a little overwhelming for me. They could make more videos or tutorials when a client signs up. I love the complex visualization of the data, but it’s difficult to customize and apply filter actions. Once you learn how the system works you will see that it is easy to use.
What specific problems in your company were solved by this product?
I was searching for a tool that will help me to keep track of my visitors and the number of visits on my page. I found Google Analytics and I am very impressed of the data I get, I can see which content is most popular, how many visitors I have. All of these information/statistics help me to manage my page.
Are you a current user of this product?
What is your role with this product?
How long have you been using this product?
What is your company size?
What is your industry?
Did your company use a different software before this one?
How many people in your company actively use this product?
How long is your contract with the vendor?