It provides you with valuable data

What are the best aspects of this product?

My first experience with Google Analytics was overwhelming. I was overwhelmed of the data it provided me. Thankfully, I have figured out quickly. This tool is great for monitoring social marketing efforts, web traffic, campaigns. I advise you to install the e-commerce tracking code so you can keep track of your sales.

What aspects are problematic or could work better?

If you are not familiar with GA it can be really confusing in the beginning, so you can start with some tutorials on how to use this tool and what it does for you.

What specific problems in your company were solved by this product?

We can easily manage the statistics of the clients’ sites, to improve the SEO and social media strategies, we managed to increase the traffic and sales. We also use it for tracking the health of our pages.

Are you a current user of this product?

Yes