An analytics solution that’s user-friendly and reasonably priced.

What are the best aspects of this product?

Positive points: it's easy to use, great scope, versatile, and worthy overall ownership cost. When I found Heap, it was a relief and quickly won me without question. What I struggled with my previous tool, I wasd able to make significant gains with Heap in as little as few minutes. Its automated event tracking, retroactive event notifications, and a easy user-based reporting were the things that made me fall in love with Heap. The best thing with Heap is their fair pricing tier which vary by frequency of visits and traffic size without giving up any features.

What aspects are problematic or could work better?

As a Heap user, there's nothing to hate about it. But it'd be nice if there was a way to make things easily manageable and getting defined events organized when using varying domains. Instead of showcasing a combination of events, it'd make things a lot simpler if it involved certain extended and descriptions on which property/domain such events belong to. That way you can easily spot them and making the necessary applications.

What specific problems in your company were solved by this product?

While keeping track of varying (and separate) domains that were inter-related to each other in a certain way, Heap assisted us in gaining better understanding the behavior of our traffic users. Through this, we were comfortable measuring things on individual user levels. Even if we're using GA, our lower traffic is small and the data offered gave us actionable insights. That's how we were able to benefit with Heap.

Are you a current user of this product?

Yes