Flexible, fast, and functional

What are the best aspects of this product?

Hootsuite makes it possible to connect multiple social networks with all of their pages and your clients on a single platform. It is an invaluable manner to do business, since it saves both our time, and the time of clients and content marketers. And by time, I mean plenty of time!!! It has a built-in URL shortner that allows me to schedule posts in no time, together with a number of admirable options for editing and rescheduling. Last, but not least-a very flexible tool!

What aspects are problematic or could work better?

It’s not like I've never faced scheduling problems, it was quite a cumbersome experience for some of my clients. I have them divided in 40+ sections (for the sake of clarity), but it doesn't make it any easier for me to find a particular one whose posts I've scheduled before. Sometimes, I star/unstar people to deal with the problem, but that can't help with large client sections.

What specific problems in your company were solved by this product?

This can explain why Hootsuite is better than its competitors: it does scheduling faster than them, and lightyears faster than individual platforms (if that'd been even possible). Don't schedule all posts, I'm not doing it either, but one thing you can do for sure is to schedule the ones ready for launching and live updates. Hootsuite can do it for you, trust me!

Are you a current user of this product?

Yes