HubSpot lets me know whether my marketing email campaigns are interesting to my subscribers

What are the best aspects of this product?

It makes our work easier, we don’t have to guess whether our mails are being opened or not. I send email presentations all the time and this tool allows me to keep track of those who read my emails, and I can always know whether I need to continue with the emails and presentations or to take a break. It notifies me when someone opens/clicks the link and how many times the email was opened. Also, I like that the basic version is free.

What aspects are problematic or could work better?

It would be great if they could add more functionality into the basic version. Also, it would be great if there could be more ProTips on this product works and how to use it to its fullest in order to build great experience according to data results.

What specific problems in your company were solved by this product?

It notifies me about the opens of my marketing emails. I’m able to know what kind of messages are more interesting and eye-catching. This tool helps me to create marketing campaigns that meets my clients/subscribers’ needs.

Are you a current user of this product?

Yes