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User review of IBM Marketing Cloud

A great ESP solution that’s relatively simple to use.

- by Phyllis

USER SATISFACTION

RECOMMENDATION
7 out of 7
Definitely
COST EFFICENCY
7out of 7
Superb
OVERALL IMPRESSION
5out of 5
amazing
EASE OF USE
5out of 5
amazing
CUSTOMER SUPPORT
5out of 5
amazing

PROS & CONS

What are the best aspects of this product?

It's very easy to use. Its UI is really great. I love their reporting and spam analysis. I ended up bringing my company from Lyris to IBM since I found the software to be really user-friendly. Its online tutorials are super easy to follow.

What aspects are problematic or could work better?

I had a hard time sending a specific number of records. It'd be of great help to simply type in numerous records and not having to segment them the way the system would typically get you to do.

What specific problems in your company were solved by this product?

Offering e-mails that can easily be accepted in e-mail boxes.

Are you a current user of this product?

Yes

USER DETAILS

What is your role with this product?

  • I manage other people who use it

How long have you been using this product?

Less than 1 year

COMPANY DETAILS

What is your company size?

1-10 Employees

What is your industry?

Marketing and Advertising

USAGE & IMPLEMENTATION

How many people in your company actively use this product?

several employees

PRICING & COSTS

How long is your contract with the vendor?

1 year

FEATURE DETAILS

No information provided by the reviewer.