It helps you to keep track of social activities

What are the best aspects of this product?

Klout is great solution for brands and even individuals who want to keep track with their sharing content on each social media. This tool provides you with useful info and shows you what areas of expertise you are an expert in, this is great because it allows you to build your own brand around the things that you are good at. You can even see what influencers you want to follow so you can create better relationships with them.

What aspects are problematic or could work better?

I think that Klout is buggy sometimes, and the Klout Score is more like a vanity metrics than anything else, I have found it useless. It would be great if they could make support with Likedln Company pages, because without this support we run into some frustrations when managing social for a brand (B2B).

What specific problems in your company were solved by this product?

It helps us to keep track of social media activities and to track each change over time.

Are you a current user of this product?

Yes