What are the best aspects of this product?
This app has a free version that is already highly functional. It's straightforward, customizable, and user-friendly. The analytics provide us enough useful information to help us improve our campaigns and keep our customers engaged.
What aspects are problematic or could work better?
The default templates are so simple, you need extra effort to customize them according to your brand image, and it's a bit laborious. I don't particularly appreciate that MailChimp cancels our account without notice when the unsubscribe rate is high.
What specific problems in your company were solved by this product?
MailChimp is especially handy when it comes to marketing campaigns, lead generation, and conversation optimization. It also allows users to manage mailing lists and databases in one place easily.
Are you a current user of this product?
Yes
What is your company size?
More than 100 Employees
What is your industry?
Farming
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