Every email needs MailChimp

What are the best aspects of this product?

MailChimp is so easy and beautiful! I mean, all those templates that look amazingly professional are just irreplaceable! Valuable addition to every business (even when you're using the free mode), at the same time fast and leaving no space for confusion (my open rates are currently higher than the average in my industry!). I'm lazy sometimes, but MailChimp always saves me, as it sends my emails immediately, even if I am waiting for the last moment to do it.

What aspects are problematic or could work better?

It is impossible not to like a tool that unties your hands to do all editing you want. I think it is really malleable and personalized, and I'm taking advantage of it as much as I can. Of course, the coolest features are not for free, but who could blame them? Were I really sure about attracting new subscribers, I'd probably pay even more to obtain them.

What specific problems in your company were solved by this product?

The way how we do email marketing is kind of specific, because most of our lists are not extracted from social networks, such as Twitter and Facebook. We have our own customer base to communicate with, and MailChimp helps us avoid confusion and stay in contact without using third party systems.

Are you a current user of this product?

Yes