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User review of MailerLite

Better than the rest

- by Roger Smith

USER SATISFACTION

RECOMMENDATION
7 out of 7
Definitely
COST EFFICENCY
6out of 7
Very good
OVERALL IMPRESSION
5out of 5
amazing
EASE OF USE
4out of 5
very good
CUSTOMER SUPPORT
4out of 5
very good

PROS & CONS

What are the best aspects of this product?

Dynamic content is the selling point for me. Others don\\\'t offer such a good service either

What aspects are problematic or could work better?

pricing changeover to the new Mailerlite. The only frustration was an offer to migrate which expired before my renewal date a few months ago. So I\\\'m still on Classic.

What features/services would you like to see in future versions of this product?

Not explored all of the services within this yet, still learning.

What specific problems in your company were solved by this product?

Fields, categories and dynamic content are so much easier than elsewhere.

Are you a current user of this product?

Yes

USER DETAILS

How long have you been using this product?

1-3 years

COMPANY DETAILS

What is your company size?

1-10 Employees

What is your industry?

Accounting

USAGE & IMPLEMENTATION

Did your company use a different software before this one?

Yes

What software did you use before?

Mailchimp

Why did you decide to change it?

better service

Are you satisfied with the change?

yes

How did your company implement this product?

in the cloud

How long did it take to set up this product?

less than 1 day

How many people in your company actively use this product?

several employees

What is the primary use of this product in your company?

both B2B & B2C

PRICING & COSTS

What was the cost of implementing this product?

annual sub plus all learning time

What is your total annual cost for using this product?

no idea as we spend time learning, but we look at this as an investment not cost

How long is your contract with the vendor?

1 year

Did you get any discount for this product? How much?

No

FEATURE DETAILS

Email Marketing

Email and Mobile Preview
4
very good
Manage Email List
4
very good
High Volume Sending
4
very good

Customization

Custom Templates
4
very good
Drag and Drop Interface
4
very good
WYSIWYG Email Design
4
very good

Advanced Email Marketing Features

Automatic Responsive Design
4
very good
Delivery Tracking
4
very good
Dynamic Content
5
amazing
Link Validation
4
very good
Opt-Out Management
4
very good
Scheduled Emails
4
very good