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MailerLite REVIEW

Email Marketing Software

1 user review

What is MailerLite?

MailerLite is an email marketing directed towards small businesses, giving them a robust and powerful platform that is easy to use and easily complements existing content marketing platforms and strategies. This simple and straightforward application comes with all features professional email marketers look for in an email marketing software.

It boasts a very intuitive interface along with a drag and drop editor that makes designing professional-looking email newsletters a breeze. Just pick the features you like and then upload your content. The software also comes with an exclusive HMTL editor that lets you create HTML email whenever you want to. As well, you’ll be able to edit in Rich Text. You can also build your own web forms, including pop-ups, landing pages, subscribe buttons, and embedded forms.

Overview of MailerLite Benefits

Developed with small businesses in mind, MailerLite is a very simple and straightforward email marketing tool that comes loaded with a rich set of features and functionalities. Many users point out its simplicity, enabling users to easily set up and use the software almost right out of the box. Quick and efficient, businesses are able to get the most out of their email marketing efforts without breaking the bank.

The whole set up process is a walk in the park. The software lets you tailor your email the way you want it in terms of content types and arrangements. You can include eelements like text, images, image headers, dividers, as well as social sharing links. With the software’s drag and drop editor, you can in control on how you want your emails to look and you don’t have to be an expert to be in the pilot’s seat.

MailerLite grants you the ability to track your email statistics. You can view essential figures and charts indicating pen rates, clickthrough rates, and more, providing you with the information you need to assess the performance of your email marketing campaigns. You also derive insights into your efforts, allowing you to make the necessary changes to empower engagement and drive better results.

Emails and newsletters created and delivered with MailerLite are optimized for mobile devices. This means your pages look great on a smartphone or tablets as they are on a desktop, allowing your subscribers to read and consume your content with whatever device they are using.

Overview of MailerLite Features

  • Drag-and-drop Editor
  • Custom HTML Editor
  • Rich Text Editor
  • Free Newsletter Design Templates
  • Built-in Photo Editing Feature
  • File Manager
  • Subscriber Management
  • Popups
  • Landing Pages
  • Embeddable Web Forms
  • UnScubscribe Page Builder
  • Campaign Reports
  • Click Maps
  • Open by Location
  • Email Automation
  • RSS Campaigns
  • Auto Resend
  • A/B Testing
  • User Permissions
  • Integrations
  • Developer API

MailerLite Position In Our Categories

Position of MailerLite in our main categories:


MailerLite is one of the top 100 Marketing Softwareproducts


MailerLite is one of the 100
Marketing Software products

MailerLite is also listed in the following subcategories:

Email Marketing Software#15
Email Marketing Software#15

It's essential to note that almost no app in the Email Marketing Software category will be an ideal solution able to meet all the requirements of various business types, sizes and industries. It may be a good idea to read a few MailerLite Email Marketing Software reviews first as specific software can excel just in a very small set of applications or be created with a very specific type of industry in mind. Others can function with a goal of being simple and intuitive and consequently lack complicated elements needed by more experienced users. There are also software that cater to a large group of users and provide a complex feature set, but that in most cases comes at a higher cost of such a software. Ensure you're aware of your requirements so that you pick a solution that offers all the functionalities you look for.

How Much Does MailerLite Cost?

MailerLite Pricing Plans:
Free trial
Forever free plan

Forever free plan – up to 1,000 subscribers, unlimited emails and all features included.

For detailed pricing list, visit MailerLite’s website.

User Satisfaction

We realize that when you make a decision to buy Email Marketing Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and MailerLite reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with MailerLite. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.






Technical details

Devices Supported
  • Windows
  • iPhone/iPad
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Monthly payment
  • Quote-based
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
  • Freelancers
  • Cloud Hosted
  • On Premise

What Support Does This Vendor Offer?


MailerLite User Reviews

What are MailerLite pricing details?

MailerLite Pricing Plans:
Free trial
Forever free plan

Forever free plan – up to 1,000 subscribers, unlimited emails and all features included.

For detailed pricing list, visit MailerLite’s website.

What integrations are available for MailerLite?

MailerLite integrates with the following business systems and applications:

  • WordPress
  • Woocommerce
  • Shopify
  • Thrive
  • MailMunch
  • BookFunnel
  • EasyStore
  • Zotabox
  • Gleam
  • Zendesk
  • Zapier
  • Squarespace
  • Unbounce
  • Facebook
  • Twitter
  • SumoMe
  • GloboMailer
  • OptinMaster
  • Landingi
  • Akita

User reviews

1 Review


Average Rating:

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Daniel Barkins
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Published 1 year ago
- Free up to 1.000 subscribers. Good for when you want to test something around and don't want to pay (paid plans are affordable as well)

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