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User review of Mixpanel

Better than Google Analytics

- by Clifton

USER SATISFACTION

RECOMMENDATION
7 out of 7
Definitely
COST EFFICENCY
7out of 7
Superb
OVERALL IMPRESSION
4out of 5
very good
EASE OF USE
4out of 5
very good
CUSTOMER SUPPORT
4out of 5
very good

PROS & CONS

What are the best aspects of this product?

It helps you to know the visitors to your website well. You can track data that is coming for people who visit your website with ease. When compared with Google analytics, it offers a far much better tracking solution for the events taking place in your website. You can thus be able to know your leads, how to handle them and create personas on the same.

What aspects are problematic or could work better?

It offers a friendly user interface in the case of setting up the system to track activities and page loads for your website. However, it can be complex in so many ways which will require you to have a developer at your disposal for the advanced part. This comes when you are comparing the statistics you have collected with the tool against the actual data.

What specific problems in your company were solved by this product?

We did not know Mixpanel and we had Google Analytic to do the collection of visitors’ data for us. However, Mixpanel has enabled us to track accurate data for events and page loads, which Google Analytics could not do. We can now determine through analysis how customers who visit our website relate to it by tracking the activities that place on our site.

Are you a current user of this product?

Yes

USER DETAILS

What is your role with this product?

  • I use it myself

How long have you been using this product?

Less than 1 month

COMPANY DETAILS

What is your company size?

11-50 Employees

What is your industry?

Computer Software

USAGE & IMPLEMENTATION

Did your company use a different software before this one?

no

How many people in your company actively use this product?

all employees

PRICING & COSTS

How long is your contract with the vendor?

Less than 1 year

FEATURE DETAILS

No information provided by the reviewer.

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