What are the best aspects of this product?
When you compare with Google analytics, Mixpanel is over and above the best tool for tracking the performance of your app. It is easy to set up queries and scales well with their pricing plans. This is not the case with Google analytics. It makes it easy for frontend developers when they want to use the tool in coding. This is due to how it integrates well with other tools. Developers can drop the code fast and proceed with tracking the activities or users instead. The customer support is top-notch and they have an informative blog to help you out on the same.
What aspects are problematic or could work better?
It can be an expensive platform, especially if the apps you develop are on a freemium plan. This means that little revenue is coming and but you end up paying for Mixpanel. It is mostly the case for those who are managing a consumer app. As for the user interface, it has a learning curve which implies that those who are not tech savvy can take a lot of time to get to explore all the features of the product. It would be better in future is they could improve the product based on the issues we face while using the product.
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