An impressive business asset for social media management

What are the best aspects of this product?

I see that they’ve done some serious research before arriving to the interface they have now. That’s why the tool is not only powerful, but also intuitive and interesting. Analytics and reports are professionally executed, and you can appoint a different schedule for each task/position. It is our ‘vehicle’ for different networks and social groups, and we would be glad to recommend it to every B2B interested in LinkedIn integration. It’s probably the very best product available on the SSM market.

What aspects are problematic or could work better?

We are discussing a big investment in quality: What could I possibly dislike? I guess that some of you could get frustrated because of the lack of traditional cross-posting, but there is a good reason why such is not included here. To start with, how could you do universal cross posting to some many different social networks? Did you happen to think it was a disadvantage? Every mechanism is different (140 characters on Twitter, no hash tags on LinkedIn), and so it’s its audience. Here, you have to write a separate update for each network, but that won’t be of any concern because you have the copy-paste option in your sleeve.

What specific problems in your company were solved by this product?

We preserve excellent quality on all social networks, posting useful and engaging content few times per week. Instead of switching networks, we log on our Oktopost accounts, and the dashboard does the scheduling for us.

Are you a current user of this product?

Yes