MENU
GET LISTED
GET LISTED
SHOW ALLPOPULAR CATEGORIES
Logo of Oracle Responsys
User review of Oracle Responsys

Better in automation of programs

- by Arlene

USER SATISFACTION

RECOMMENDATION
6 out of 7
Very likely
COST EFFICENCY
6out of 7
Very good
OVERALL IMPRESSION
4out of 5
very good
EASE OF USE
4out of 5
very good
CUSTOMER SUPPORT
4out of 5
very good

PROS & CONS

What are the best aspects of this product?

When it comes to segmentation, it portrays the utmost flexibility. You can handle data from any source with ease, which makes it a reliable tool. On top of that, it helps to create unique content, and automated application in your campaigns. The reporting feature allows you to track the performance of campaigns in real time. Responsys offers great customer support to help you get the most out of the tool.

What aspects are problematic or could work better?

Although effective, you will take time in learning all the features the tool has to offer. Some features are advanced and thus buried deep which gives it a learning curve. The response time which utilizes ticketing is not as fast as the previous version of phone support. This has brought about delays when you want help.

What specific problems in your company were solved by this product?

It has managed to create a close relationship between businesses and customers. Through automation and segmentation, you can develop better campaigns that work for the best. It also implements the creation of unique content for your customers.

Are you a current user of this product?

Yes

USER DETAILS

What is your role with this product?

  • I use it myself

How long have you been using this product?

1-3 years

COMPANY DETAILS

What is your company size?

More than 100 Employees

What is your industry?

Sporting Goods

USAGE & IMPLEMENTATION

Did your company use a different software before this one?

no

How many people in your company actively use this product?

several employees

PRICING & COSTS

How long is your contract with the vendor?

1 year

FEATURE DETAILS

No information provided by the reviewer.

Share
Tweet
Share