The app is an industry leader

What are the best aspects of this product?

Saleforce Marketing Cloud (SFMC) offers a continuously-growing range of products and features which help us to develop our email marketing campaigns using other mediums, and create more personalized communication for our subscribers.

What aspects are problematic or could work better?

The user interface could be improved. The processing aspect remains hidden especially when you run filters, queries, etc. Customer support is prompt and responsive but training can be difficult to find if you don’t know where to look for it.

What specific problems in your company were solved by this product?

Our company has both financial and HR limitations. SFMC offers us a cost-effective, scalable solution to manage our digital marketing efforts.

Are you a current user of this product?

Yes