What are the best aspects of this product?
The data we gather from multiple tools through integration with Segment has helped us make more informed decisions as a company. Its features like personas, protocols, and computed traits, among others, made this possible.
What aspects are problematic or could work better?
We encountered some technical issues while setting up computed traits but these issues were due to user error for the most part.
What specific problems in your company were solved by this product?
Segment helps us be more confident with the data that we have. This platform helps us collect, centralize, and understand our data better.
Are you a current user of this product?
Yes
What is your company size?
11-50 Employees
What is your industry?
Marketing and Advertising
EU Office: 1 Agios Georgios Street, 7600 , Athienou, Larnaca, Cyprus
US Office: 120 St James Ave Floor 6, Boston, MA 02116
GET LISTED