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Segment REVIEW

Business Intelligence Software

8 user reviews
USER SATISFACTION 95%
OUR SCORE 8.9

What is Segment?

Segment is a powerful API that enables companies and organizations gather and aggregate all analytics data on their websites, and then stream that data to the corresponding analytics platform they are using. This data analytics software can stream and make sense of tons of data that is collected from multiple sources, including desktops, phones, tablets, iBeacons, point-of-sale registers, and TVs.

Segment is specifically designed for B2B service providers who require powerful yet user-friendly analytics tool to help them understand and manage their data better. The tools is basically a simple API that doesn’t require high levels of technical expertise to get familiar with. This help users save tons of development time and focus on more pressing issues.

Overview of Segment Benefits

Data analytics is an integral part to any business endeavor, especially when it comes to the B2B scene. Segment provides businesses with data analytics services that enable them to gather huge amounts of data from multiple sources, and quickly turn it into more comprehensible reports and analytics without breaking a sweat.

With Segment, users can capture any data from any touch point or platform. These platforms and sources can include mobile devices and operating systems, websites, blogs, servers, and cloud-based applications such as CRMs, payment gateways, and more. Segment then streams that data into your preferred destination, whether it be your email inbox, data warehouse, or your company’s data analytics engine. It is that simple.

Segment simplifies the data analytics process by providing users with a central point, a single JavaScript client that gathers and aggregates data and then delivers it to your preferred analytics services. That means you do not have to install a separate data analytics application like Google Analytics or Optmizely as Segment enables you to retrieve data and automatically stream them to services that you specified.

The solution helps your business to easily integrate and administer analytic tools without having to open, close, or exit from the system. As data analytics becomes a more simple process, Segment reduces the need for marketing people to rely on highly technical staff to help them as they can now manage the analytics tools themselves.

Overview of Segment Features

  • Historical Import
  • Alerts and Monitoring
  • Object API
  • Schedule Loads
  • Business Intelligencce
  • Built to Scale
  • Data Collection for Multiple Sources
  • Third-Party Integratins
  • Data Warehousing
  • Optimized for Mobile Devices

Segment Position In Our Categories

Position of Segment in our main categories:

50

Segment is one of the top 50 Business Intelligence Software products

50

Segment is one of the 50
Business Intelligence Software products


If you are interested in Segment it could also be beneficial to examine other subcategories of Best Business Intelligence Software collected in our base of SaaS software reviews.

Every organization has different needs and requires an application that can be customized for their size, kind of employees and clients, and the particular industry they are in. For these reasons, no software can proffer perfect tools off-the-shelf. When you try to find a software app, first be sure what you need it for. Read some Segment reviews and ask yourself do you desire basic functionality or do you want complex tools? Are there any industry-specific features that you are seeking? Find the answers to these queries to help your search. There are plenty of elements that you need to consider and these include your budget, particular business wants, your organization size, integration requirements etc. Take your time, try out a few free trials, and finally select the app that offers all that you want to boost your organization competence and productivity.

How Much Does Segment Cost?

Segment Pricing Plans:

Segment offers the following SMB and Enterprise pricing plans:

Developer – Free

  • Limited to 1,000 Monthly Tracked Users (MTUs)/month
  • Unlimited Integrations
  • 1 Source limit
  • 1 Warehouse limit
  • 1 sync a day
  • 1 Seat

Team – $10/1000 MTUs

  • Starts at $100/month
  • Unlimited Integrations
  • Unlimited Sources
  • 1 Warehouse limit
  • 2 syncs a day
  • 7 Seats

Business – Enterprise Pricing (Annual Contract)

  • Unlimited Integrations
  • Filtering
  • Unlimited Sources
  • Custom Source Data API
  • Unlimited Warehouses
  • Custom Sync Schedule
  • Filtering
  • Automatic Redshift Vacuuming
  • Hosted Redshift Instance
  • Unlimited Seats
  • Access control
  • Alerting
  • Data Replay
  • Premium Support

User Satisfaction

We realize that when you make a decision to buy Business Intelligence Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and Segment reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with Segment. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.

POSITIVE SOCIAL MENTIONS

124

NEGATIVE SOCIAL MENTIONS

11

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Technical details

Devices Supported
  • Windows
  • Linux
  • Mac
  • Web-based
Language Support
  • English
Pricing Model
  • Free
  • Monthly payment
  • Quote-based
Customer Types
  • Small Business
  • Large Enterprises
  • Medium Business
Deployment
  • Cloud Hosted

What Support Does This Vendor Offer?

  • EMAIL
  • TICKETS

What are Segment pricing details?

Segment Pricing Plans:

Segment offers the following SMB and Enterprise pricing plans:

Developer – Free

  • Limited to 1,000 Monthly Tracked Users (MTUs)/month
  • Unlimited Integrations
  • 1 Source limit
  • 1 Warehouse limit
  • 1 sync a day
  • 1 Seat

Team – $10/1000 MTUs

  • Starts at $100/month
  • Unlimited Integrations
  • Unlimited Sources
  • 1 Warehouse limit
  • 2 syncs a day
  • 7 Seats

Business – Enterprise Pricing (Annual Contract)

  • Unlimited Integrations
  • Filtering
  • Unlimited Sources
  • Custom Source Data API
  • Unlimited Warehouses
  • Custom Sync Schedule
  • Filtering
  • Automatic Redshift Vacuuming
  • Hosted Redshift Instance
  • Unlimited Seats
  • Access control
  • Alerting
  • Data Replay
  • Premium Support

What integrations are available for Segment?

Segment integrates with the following business systems and applications:

  • Aboardly
  • ActiveCampaign
  • Adjust
  • Adwords
  • AdRoll
  • Alexa
  • Amazon S3
  • Bing Ads
  • Branch Metrics
  • Bronto
  • nugSnag
  • Calq
  • Castle
  • Auto Send
  • Drift
  • Drip
  • Elevio
  • Eloqua
  • ComScore
  • Converto
  • Freshdesk
  • Freshsales
  • Gauges
  • GoSquared
  • Heap
  • Hello Bar
  • Google Analytics
  • MailChimp
  • MailJet
  • Marketo
  • Mode
  • Mixpanel
  • Olark

and many more.

User reviews


User reviews in total: 8

5
3
0
0
0

Average Rating:

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The most favorable review

Janet

2 months ago


Pros: It provides a quick and easy way to plug any analytics tool into any JavaScript application. The people in my company has different application preferences, but with segment everybody's happy. They still get to use their preferred applications while enjoying greater capabilities it provides.

Cons: The analytics.js doesn't work with react native. There is also no easy way to filter events from segment's UI. If you want certain events to only go to certain sources, you need to implement that in your code.

The least favorable review

Fernando

3 months ago


Pros: Segment's single integration allows you to pipe your data pretty much anywhere you want. It keeps the codebase organized and uncluttered and lets developers focus on building features. They also have some cool features like self-hosted data warehouses that can be pretty powerful too.

Cons: I believe it's not really necessary unless you're trying to remove all implementation decisions away from engineers when building an ETL pipeline. Also, unless you really want to push your data to a ton of places (which you probably shouldn't care about), then there's no reason to use it. Using it also restrains you to its implementation and you don't always get to leverage more of its advanced integration features.

Published 2 months ago
Verified
user
It provides a quick and easy way to plug any analytics tool into any JavaScript application. The people in my company has different application preferences, but with...



What do you think about this review? Great Poor
Published 2 months ago
Verified
user
Each of the metric service included functions reasonably for certain things. You might not have a clue which suits you best from the start or when you're measuring...



What do you think about this review? Great Poor
Published 3 months ago
Verified
user
It's really simple and swift for plugging to just about any analytics tools in any JavaScript app. Our company's marketing department are into mixpanel. Our developers...



What do you think about this review? Great Poor
Published 3 months ago
Verified
user
Segment's single integration allows you to pipe your data pretty much anywhere you want. It keeps the codebase organized and uncluttered and lets developers focus on...



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
I love Segment's infinite flexibility. Instead of going to your developer every time you want a new tool installed, new tools can easily be added as your needs scale. Its...



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
Segment is an awesome tool whenever you're thinking of monitoring anything on your site via third party services. Set up is really easy. It's reliable and robust. Its UI...



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
Aside from integrating almost every tool out there, the API, on its own, shows the best in tracking practices. Server and client side tracking tools presence guarantees...



What do you think about this review? Great Poor
Published 4 months ago
Verified
user
In addition to integrating with nearly every third-party tool imaginable, Segment's API reflects best practices in tracking. The presence of both server and client side...



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