It is the best program used for managing all of our social media content.

What are the best aspects of this product?

I am always looking forward to using Sprinklr because I love seeing people's reactions to the content that we upload. It allows us to make specific changes or improvements to our material. I also love working with their support team because they have always been extra helpful whenever I need help dealing with some problems.

What aspects are problematic or could work better?

I wish they could upload more tutorial videos, so I won't keep calling to ask for assistance. Some parts of the platform are kind of challenging to figure out, and that is my main challenge.

What specific problems in your company were solved by this product?

It allows me to do many things to boost our brand without costing us too much money. We do our tasks more efficiently because Sprinklr caters not just to content management but also paid ads, helps us with our market research, and promotes audience engagement. I like that we can see real customer issues and be able to do something about it.

Are you a current user of this product?

No