A perfect platform for carrying out social reporting.

What are the best aspects of this product?

I like how visual and wide ranging the reports in the software are. They're amazing to look at and can simply be added into an your presentation. Data can easily be understood. I love how simple it is to review messaging across groups. You can easily add keywords into search.

What aspects are problematic or could work better?

I was hoping Facebook and Instagram accounts (public) would would wind up in the "Feeds" section for brands. I wish you have the option to schedule a number of posts in a single day without moving beyond the publication window. It'd be a plus to get a CSV document with posts, times, and dates so you can edit and include graphics once it's fully uploaded. I wish you get to move around posts in Calendar view. Doing scheduled posts is the least favorable aspect of my job and if they can be streamlined and be made easier, than that would be awesome!

What specific problems in your company were solved by this product?

We're always trying to look into what other people are saying for the brands we're currently working for. We're doing what we can to enhance visibility. A huge chunk of that involves content scheudling and publication. Whatever functionality is needed to enhance, engage, or listen to individuals from varying platforms, the better it'll be for us.

Are you a current user of this product?

Yes