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User review of Zoho Campaigns

Does miracles with Zoho CRM

- by Eric

USER SATISFACTION

RECOMMENDATION
5 out of 7
Quite likely
COST EFFICENCY
5out of 7
Good
OVERALL IMPRESSION
4out of 5
very good
EASE OF USE
4out of 5
very good
CUSTOMER SUPPORT
4out of 5
very good

PROS & CONS

What are the best aspects of this product?

I'm running a small business, which is why I choose to rely on simple and intuitive software. The first one I discovered was Zoho CRM, and I was so satifsifed that I made an instant decision to use Campaigns too. Luckily, the two are perfectly integrated, and I rely on this syncing to setup drip campaigns using other dates and actions. i was particularly satisifed with the reporting capacity, i think it really turns work into pleasure.

What aspects are problematic or could work better?

It is more of an email automation software than a marketing automation one, and I feel confident to share this because I am a former user of products such as Eloqua and Marketo. It is not integrated with sales software and it doesn't score leads. What I miss the most are Marketo's DKIM and SPF records on deliverability, you could only have those with via Zoho Mail. However, if your purpose is to send campaigns to small lists, Zoho Campaign is just fine.

What specific problems in your company were solved by this product?

Unavailable

Are you a current user of this product?

Yes

USER DETAILS

What is your role with this product?

  • I manage other people who use it

How long have you been using this product?

1-3 years

COMPANY DETAILS

What is your company size?

More than 100 Employees

What is your industry?

Financial Services

USAGE & IMPLEMENTATION

Did your company use a different software before this one?

no

How many people in your company actively use this product?

all employees

PRICING & COSTS

How long is your contract with the vendor?

1 year

FEATURE DETAILS

No information provided by the reviewer.

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